3 Steps to Building Effective Squeeze Pages

Squeeze pages are use and needed online to help you build your business. The objective of theses pages are simply nothing other than to collect the contact information of people who visit the site. Having this information makes it easy for you to maintain contact, develop relationships and therefore promote to them. In this way you are able to more quickly build your business since the sales resistance has been reduced! With that being said you obviously will want to build a list as quickly as possible and an effective squeeze page is how to accomplish this.

Here are 3 key areas you will want to get right on your squeeze page that will in fact help you build a list fairly quickly!

Maintain Niche Relevancy!

Both your ad and page title should clearly reflect relevancy to your niche. In this way you will be 'attracting' only traffic that is targeted. This is important since you do not want to spend time promoting to people who simply have no interest in what you offer. Working smarter and not harder is your aim and weeding out people who do not share an interest in what you do is your first step!

Why People Should Join!

As briefly as possible you want to inform people who land on your squeeze page as to why they would want to opt in. The best and simplest strategy here is listing the chief benefits they will enjoy from your free offer.

Yes you will want to use a free giveaway to encourage people to leave the information you want but more on that in a second!

Your focus or objective is to simply capture their contact information. Since it is the offer of a free gift that has captured peoples attention and kept them on the page focus only on the benefits of the gift itself! Do NOT try to sell anything since your SOLE objective is to simply get people to opt in so you can build a list you can promote to LATER!

Is Your Gift Useful?

Be mindful of the face value of what you are offering in terms of your free gift! Does this gift have residual or timeless value in terms of any information or tools that will be 'repeatedly' useful to others? It stands to reason that the more use somebody can get out of your giveaway the more value they will place on it therefore the more incline they will be to opt in. Now your offer does not have to be expensive whatsoever but you do want it to be both relevant to the visitors interests as well as useful!

Building effective squeezes pages is more a matter of applying common sense and not a science! Your objective is to build a list of people who have an interest in what you do so you can promote to them later. It therefore stands to reason that to do this you will need to entice them in some way when they land on your squeeze page to leave their contact information. The 3 key areas you want to focus on when building this page are discussed above and target capturing and maintaining the interest of people. By using ads and content consistent with your niche and offering something of use to visitors  you should be able to build your business much more quickly!