The Only Effective Method for Building a Responsive List in the Web 2.0 Environment
Times are changing and Web 2.0 brings new challenges to Internet marketers who wish to build or grow an email list. This article highlights concepts that must not be ignored leading to the only effective way to build a highly responsive list of value to its subscribers.
Change is unavoidable as time marches forward. You can't stop it; it's inevitable. You either dig your heels in and get flattened by the flow or roll with it and reap the rewards of being at the forefront of new ideas.
List building strategies are affected by change just like everything else. But it seems that new thinking is taking a long time to catch up with what’s really working in the new Web 2.0 environment.
The traditional thinking is to build a list based upon promises and then pound it with offer after offer in the hope of making a killing. Well I'm afraid this just isn't going to cut it anymore!
If you want to build a solid foundation for your business you need to be aware of the implications of the new Internet environment. The Web 2.0 environment is one where it's easy for people to find each other. Social networking sites let people share thoughts, ideas and experiences with ease.
"Bad news travels fast" is an expression that should be of serious concern to marketers trying to pimp the same old tired regurgitated trash. The simple fact is that you're going to get found out if you haven't been already. And when you do other people are quickly going to know about it.
The solution is simple - you must build your list based on delivering real value with honesty and integrity.
It can't have escaped your notice that many enlightened marketers are now delivering top quality information for free?
What they are doing is building a list of followers rather than a list of customers!
This is the only effective way to build a highly responsive list that will generate income into the future. If you desire the same then you need to walk in their footsteps...
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ABOUT THE AUTHOR
Discover the simple 12 step list building strategy used by hot shot marketer Alex Jeffreys to generate a 6 figure income. Get your copy of Jeff McCall’s free report at http://www.listbuildingtruths.com/.