Are you a reseller of the more healthy varieties of wholesale sweets? Marketing a healthier treat is not always easy, but here are some tips for success.
Many people, particularly self-confessed chocolate lovers, consider the term 'sugar-free chocolate' an oxymoron! But while chocolate still remains one of the top favourite confectioneries around the world, we are certainly becoming more health conscious – leading to the production and marketing of sugar-free chocolate. While many may doubt the health benefits of eating sugar-free chocolate, a number of wholesale sweets suppliers have already embraced the healthier option. Here are three proven reasons why.
Contains Less Calories
One of the most obvious advantages of sugar-free chocolate is that it has fewer calories than the regular kind. But retailers who are planning to re-sell these sugar-free wholesale sweets should really understand exactly why that is. There are different ways to sweeten chocolate, through the addition of sugar, milk, cocoa and butter. Sugar-free chocolate uses less sugar and milk, more cocoa, and artificial sweeteners that are low in calories. With production of sugar-free chocolate requiring a lot less sugar and milk, it translates to lower calories when consumed. Naturally, the actual amount of calories saved will still depend on a person's consumption of chocolate!
More Anti-oxidants than Green Tea
One of the few things better than sugar-free chocolate is sugar-free dark chocolate. This variant is proving a favourite among consumers simply because the already healthier option gets an upgrade when it's sugar free. Many manufacturers selling wholesale sweets offer sugar-free dark chocolate; it is very popular, partly because, according to scientists, dark chocolate is high in anti-oxidants. Pair that with the low calorie content of the sugar-free aspect and it makes for the perfect indulgence.
Lowers the Risk of Blood Pressure
Speaking of sugar-free dark chocolate, another reason dark chocolate is popular is that it has been proven to significantly lower the risk of blood pressure if consumed in moderate proportions, regularly. Studies show that the higher cocoa content in dark chocolate helps alleviate blood pressure problems – so, in theory, people can actually become healthier by eating chocolate every day!
For retailers purchasing wholesale sweets, it is imperative to understand exactly what the consumer is looking for. With all the good press about sugar-free chocolate, it looks like it will be taking up more and more inventory space as time goes on.
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