India considered in top countries for milk supplying. Numbers of new entrepreneurs are coming forward in milk business especially in big cities like Delhi and Gurgaon in India. One of the reason behind choosing milk business is people are already familiar with this business and now they only doing it in large scale.
The land of Pure milk, Gurgaon is all set to throw its conventional notion of milkmen with its novel entrants in the milk business try to deliver pure and fresh farm milk direct from the dairy. Though 85% of the milk dairy industry in the Haryana still depends on local milkmen, these milkmen, with their industrial cattle farms, are set to rise in numbers due to enormous potential the city holds for milk business.
Number of Gurgaon based people are involved in this business according to one of them “We deliver pure cow and buffalo milk direct from the dairy without touching human hands at the various packages and rates, and customers give better response to our products.”
But there are some milkmen also selling unhygienic and adulterated milk. Individuals are agreeable to shell out some extra money if they find good quality pure milk. These milkmen deliver milk to their customers within 2 to 3 hours of milking the cow. The milk therefore retains the life force energy.
According to a recent report by FSSAI (Food Safety Standards Authority of India), around 65 to 70% samples of milk tested in Delhi and Gurgaon failed the milk purity test. The deep study found that people using detergent for adulterate milk, besides the traditional practice of diluting milk with water.
One another milkman said. "We observed there is a major potential here for somebody who offers pure milk in Gurgaon city”.
Different from traditional ways utilized by local milkmen, these milk delivered by the new milkmen of the Gurgaon city is machine milked from buffaloes or cows living in comfortable and hygienic environment by the milking equipment promising purity, freshness and safety.
Peoples are not only focusing in milk supply besides other milk related products like ghee, white butter and flavoured milk also giving them benefits.
A famous milk group is now in the process of development a plant for pasteurization of milk "Besides high-quality, milk needs to have a fine shelf life as well. USP will be pure and fresh milk from the farm.
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