When starting an online home business there is always the concern about how much it is going to cost before you start making money online.
The secret to start making money online with your own online home business is in the actual marketing of your business and there are many methods of internet marketing that are highly effective and will cost absolutely nothing if you give yourself time to learn the ropes and apply them.
In actual fact, the running costs of an online home business can reduce every month as you learn how to market effectively at no cost at all.
If you are serious about building an online home business income from a real online home business then at the outset you need to be sure that you select a reputable hosting company for your website. This is one area where it is not advisable to opt for free hosting.
Your aim is to drive targeted traffic to your website and if you are on a budget this just may take a little longer than someone who has spare dollars to purchase targeted leads. But, rest assured you will gain a great deal of knowledge as well as achieve huge personal success if you learn the methods that drive targeted traffic to your site at no or very little cost at all.
Here are some highly effective internet marketing methods that you can start working on immediately to drive targeted traffic to your online home business website and start making money online.
Choosing Relevant Keywords
This is the foundation of your business and you need to establish what keyword or keyword phrase people will type into the search engines to locate your website. There are many free keyword selector tools available on the internet to help you with this, for example you could use the free version of Wordtracker or the Google keyword tool or the Overture keyword selector tool.
Search Engine Optimization
Once you have established what keywords you are going to use then you need to optimize your website for those keywords. You can also obtain free software on the internet to help you optimize your website, for example WebCEO can be downloaded free. Once you have completed optimizing your website, open a Google Webmasters account for free, create a sitemap and submit it to Google. Keep your sitemap current by submitting a new sitemap whenever you make changes to your website. Also submit your website to the search engines and it is advisable to submit to the major search engines manually.
Blog, Tag and Ping
Ideally you need to post on your blog at least once a day and be sure to hyperlink your keyword into the post so that it points back to your website in order to build backlinks to your website that will help you rank higher in the search engine results. You need to aim to continually build backlinks to your website. Be sure to tag your posts and then ping your blog to announce to the blogging community that you have just added a new post. There are many free pinging services available on the internet. Add your Blog RSS url to your My Yahoo account as well, which will ensure the indexing of the links on your blog posts.
Post in Forums
Forums are another free method of not only advertising your online home business, but where you can also gain a tremendous amount of knowledge and assistance. Set up your signature with your keyword linked to your website and this will be free advertising for you as well as adding backlinks to your site. Get involved and constructively post and contribute 3 to 5 times a day.
Article Marketing
This is a highly effective method of gathering backlinks to your site and securing high positions in the search engine results. If you write an article or two every week and distribute it to as many article directories as possible you will notice a massive change in your rankings weekly. Be sure to write articles based on the theme of your website and use the keywords you have selected and hyperlink the keyword to your url in the author resource box. You may at a later stage want to spend a portion of your budget to pay to have your articles distributed or purchase an Article Submitter.
Directories
Search the internet for seo friendly directories and start submitting your website to them, try and submit to 5 directories a day.
In Conclusion
If you get involved in learning these free very effective methods of driving targeted traffic to your website, you will not only start making money online but you will automatically find that you start learning and getting involved in the more technical methods such as RSS, Social Bookmarking, etc., which will take your online home business to the next level.
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