The Rise of Serviced Apartments in India: A Home Away From Home

Apr 3
02:12

2024

Chandrashekhar Sastry

Chandrashekhar Sastry

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In the bustling cities of India, the concept of serviced apartments has emerged as a preferred accommodation choice for travelers seeking the comforts of home combined with the amenities of a hotel. This trend has seen significant growth over the past two decades, offering a cost-effective and spacious alternative to traditional hotel stays. Serviced apartments in India cater to the needs of both leisure and business travelers, providing a unique blend of privacy, convenience, and luxury.

The Evolution of Serviced Apartments in India

The origins of serviced apartments in India can be traced back to the latter part of the 20th century when they were known as guest houses. Initially,The Rise of Serviced Apartments in India: A Home Away From Home Articles these accommodations were established by corporate houses to provide private, stylish living spaces for their senior staff during business travels. Each major business entity would maintain a well-appointed apartment, complete with a caretaker and cook, to cater to the needs of their executives while visiting different cities.

From Guest Houses to Modern Serviced Apartments

Over time, the concept of guest houses evolved into what we now recognize as serviced apartments. This shift was driven by the need for more economical lodging options and the inability of the organized hospitality industry to keep pace with the rapid economic growth and the surge in commercial travel. As a result, the traditional company guest house became obsolete, making way for the modern serviced apartment.

Characteristics of Serviced Apartments

Serviced apartments are typically located in urban areas and are designed to offer a practical, no-frills living experience. They vary in size and standards but generally include:

  • En suite bathrooms
  • A kitchenette or pantry
  • A dedicated workspace with a desk, chair, and direct access to telephone and internet services
  • Housekeeping services, with linen and towel changes twice a week
  • Some may also feature a small meeting room for business discussions

Strategic Location: A Key Advantage

One of the most significant benefits of choosing a serviced apartment is its strategic location within the city. Travelers can select from a wide range of options that are conveniently situated near their work offices or leisure destinations, minimizing commuting time and maximizing productivity and relaxation.

Comparing Hotels and Serviced Apartments

When weighing the pros and cons of hotels versus serviced apartments, several factors come into play:

Hotels: The Old Standard

  • Costlier than serviced apartments
  • Limited space, typically 200-250 square feet for a single room
  • Lack of a living room or proper sitting area
  • Inconvenient for hosting meetings
  • No kitchen facilities, leading to higher food bills
  • Limited to restaurant-style food, which may not suit all tastes
  • Can induce feelings of homesickness due to the impersonal environment

Serviced Apartments: The New Preferred Choice

  • Savings of 50 to 75% compared to hotel costs
  • More spacious, with one-bedroom apartments ranging from 500 to 650 square feet, two-bedroom apartments from 900 to 1200 square feet, and three-bedroom apartments from 1400 to 2000 square feet
  • Includes a living room for added comfort
  • Provides privacy for bedrooms
  • Suitable for hosting guests and meetings
  • Equipped with a kitchen, allowing for personalized cooking preferences
  • Lower food expenses with the option to prepare meals or order from multiple restaurants
  • Offers a home-like ambiance, enhancing the overall experience

The Serviced Apartment Experience: A Home Away From Home

The appeal of serviced apartments lies in their ability to offer a personalized and welcoming experience. Frequent guests enjoy the anticipation of their needs, the warm welcome, and the genuine smiles that greet them upon return. This sense of belonging and the feeling of coming back to a familiar place contribute to the growing popularity of serviced apartments among travelers who visit the city repeatedly.

In conclusion, serviced apartments in India have become a game-changer in the hospitality industry, providing a comfortable, cost-effective, and convenient alternative to traditional hotel accommodations. With their unique offerings and home-like environment, serviced apartments are often the top choice for discerning travelers.

For more insights into the hospitality trends and the growth of serviced apartments in India, you can explore reports from HVS and JLL, leading consulting firms that provide in-depth analysis and data on the subject.