Hair color has the power to completely transform one's look. In addition to the obvious change to the hair's color, a new hair color can change the appearance of the skin tone, makeup colors, even the colors of clothing that someone chooses to wear.
The right hair color can make someone look a thousand times better just as the wrong hair color can do the exact opposite. Unfortunately, not everyone naturally has the ideal hair color for them, and even those who are born with it sadly find themselves battling pesky grey hairs as they age. Because of this, many women turn to hair dye as a way to brighten their look and make themselves appear more lively and youthful.
A good hair color job can do wonders for a person's appearance, but for those who can't afford a professional salon color service, they have to take matters into their own hands. Common complaints with hair color "from a box" as they say, is that the color can appear flat and one-dimensional, a dead giveaway that the color is not only not the person's natural color, but also that it was a "do-it-yourself" job, which is a secret that not everyone likes to tell.
L'Oreal, an industry leader in cosmetics and hair products, has given DIY hair colorists the solution to one dimensional hair dye with Loreal Feria hair color. Feria hair color is designed to give multi-faceted color, with three times the amount of shimmering highlights than other hair colors of its kind. Feria is not a highlight kit, nor is a multi-step process necessary to achieve the high and low colors that create the beautiful, natural look. It is a simple one-step color that is designed to give salon quality results from a box for a lot less money. The shimmering color catches the light on every strand to give a shiny and lustrous effect that a professional salon dye gives. No matte, dull, or flat color - just shiny, prismatic tresses.
L'Oreal's revolutionary Silk & Shimmer Deep Conditioning formulation delivers beautifully colored hair that is extra silky and soft, and also prolongs the color so the gorgeous results last for weeks. It also has a pleasant odor for an aromatic and fragrance experience.
Feria hair dye comes in 12 shimmering shades, ensuring the perfect color for everyone. Given L'Oreal's solid history of success, they are able to employ the best color formulators to offer the greatest array of completely natural looking, skin flattering colors. Dull and flat hair that screams "at home dye job" is a thing of the past. Beautiful, shimmery, multi-dimensional hair colour is possible with Feria hair dye.
Do it yourself hair colorists are raving about the fabulous results they can achieve with L'Oreal Feria hair dye. No, we are not all lucky enough to have been born with our ideal hair color, but L'Oreal Feria provides a simple and affordable way to get the color you should have been born with from a box...without having to share your secret with anyone. See our full selection of Loreal Feria
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