This first golden period for NBC daytime proved to be short-lived, as Days' ratings began to decline in 1977. Much of the decline was due to ABC's expansion of its popular soap
Days of our Lives (Days or DOOL) is an American soap opera. It debuted on November 8, 1965, and can still be viewed weekdays on NBC. Originally, the show revolved solely around the Horton family, and has since expanded to tell the stories of other families, such as the Black, Brady, Carver, Deveraux, DiMera, Kiriakis, Lockhart and Johnson clans. The series is set in the fictional town of Salem.
However, this first golden period for NBC daytime proved to be short-lived, as Days' ratings began to decline in 1977. Much of the decline was due to ABC's expansion of its popular soap "All My Children" to a full hour, the last half of which overlapped with the first half of Days.
In recent months, the show's producers have begun to focus more on the past, as they've shifted focus back onto Jack and Jennifer as well as restocking the Horton family tree by way of SORAS. Abby was rapidly aged to a teenager. Abby (Ashley Benson)'s best friend Chelsea Benson (Mandy Musgrave, then Rachel Melvin), lost her parents in a car accident and was taken in by Patrick and Billie. She was later revealed to be Bo and Billie's presumed-dead daughter, Georgia Brady. read more.......
