With so much competition for business out there, how can abusiness owner continue to have and even create more sales?Here's some tips that will add sizzle to your profits.
1. Make an offer they simply can't refuse. Use valuablefree bonuses to create a sense of urgency for your visitorsto buy now. Only offer them for a limited time with yourmain product.
2. Make visitors comfortable about buying from you. Giveyour prospects extra confidence so they will order. Useendorsements, testimonials, a strong guarantee or warranty,etc. Give them a good reason to buy from you instead ofyour competitor.
3. You could upsell to your customers. When they're at yourorder page, tell them about a few extra related productsyou have for sale. They could just add it to their originalorder. Don't know what an upsell is? Walk into anyfast-food restaurant and order a burger. "Would you like toupsize your burger, get more fries, a bigger cup of Coke?".You get the idea!
4. When you make your first sale, always follow-up with thecustomer. You could follow-up with a "thank you" email andinclude an advertisement for other products you sell. Youcould follow-up every month, offering tips, news andspecial offers.
5. When you sell a product, give your customers the optionof joining your affiliate program so they can makecommissions selling your product. This will multiply saleswhen you have dozens of affiliates selling for you as well.
6. Sell the reprint/reproduction rights to your products.Business owners want ready-made products they can sell astheir own. You could include links to your website, and adson or with the product for other products you sell. Youcould make sales for the reproduction rights and sales onthe back end product.
7. Joint venture with other business owners. You couldcross promote your product with other businesses' productsin a package deal. You can include an ad or flyer for otherproducts you sell and have other businesses selling foryou. An attractive pakage deal could add a boost to sales,and creates a win-win situation for everyone.
8. When you deliver your product, include a coupon forother related products you sell in the package. Makespecial customer-only offers. This will attract them to buymore products from you.
9. Send your customers a catalog of add-on products for theoriginal product they purchased. This could be upgrades,special services, attachments, etc. If they enjoy yourproduct they will buy the extra add-ons. You could alsopromote related products from other companies and make acommission from sales.
10. Send your customers free products with their productpackage. The freebies should have your ad printed on them.It could be bumper stickers, ball caps, t-shirts etc. Thiswill bring greater exposure and allow other people to seeyour ad and order.
Apply these simple strategies and start getting more sales!
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