Are you tired of waiting for your next sale, hoping it will break the monotony? This article will provide a comprehensive 9-step strategy to significantly increase your product sales in a matter of weeks.
It may seem cliché, but a powerful headline on your sales page is crucial to attract visitors. If you need assistance in creating an effective, sales-boosting headline, consider these excellent resources:
Select 5-10 brief tips from your product and condense them to their most essential elements. These tips should be powerful and informative, but avoid revealing all your product's secrets. The goal is to convince your visitor that they need your product, not to provide a summary of it.
Sign up with a dependable follow-up autoresponder, free or otherwise. You'll need one that allows up to 10 follow-up messages, one for each mini-tip you created. Program your autoresponder to send these follow-ups, with each tip as its own message. Send your tips out about 3-7 days apart, depending on how many you have. If you need an autoresponder, consider these options:
This should not be a full sales letter, but rather a reminder of your product and any special offers or discounts you provide. The goal is to bring them back to your site to order your product.
Reward the visitors who have not cancelled your follow-up messages. These are your hottest prospects! They were interested enough in your product to keep reading your tips, and with a little extra push, they might still buy. Make the bonus time-sensitive to increase the likelihood of a purchase.
A pop-up box should appear when visitors leave your website, prompting them to sign up for your mini-tips. This box should only appear when they're leaving your domain, not while they're navigating your site.
If you have an ezine, tell your visitors they'll get a number of free tips from your product when they subscribe. This method will not only get you more pre-qualified subscribers to your ezine, but also actively follow up with these visitors with your mini-tip series.
It's best to also include another testimonial in the window, right before asking them to subscribe to your newsletter for the tips. To add these visitors to your newsletter and your mini-tip series at the same time, simply put your list host's subscribe address and your autoresponder address in the "Recipient" field of your form.
Ensure your messages are neatly formatted, your sign-up form is subscribing people to your follow-up series and your ezine, and your pop-up box is only appearing when people leave your entire website.
By implementing this method of follow up, you should see an increase in your infoproduct sales and more sales from your opt-in list as a result of more highly qualified subscribers.
Avoid These 5 Sales Letter Mistakes That Can Cost You a Sale
The average conversion rate of most sales letters is a disappointing 1% or even less. However, there are numerous small details that can significantly increase the number of prospects you convert into customers. On the other hand, there are just as many factors that can cause your conversion rate to plummet. Are you guilty of any of these five common sales letter mistakes?
The Impact of Money-Back Guarantees on Sales Success
The first impression of your product or service, its pricing, and the persuasive power of your sales pitch are all crucial. However, if your satisfaction guarantee appears dubious, potential customers will likely turn away. The language, structure, and conditions of your guarantee can significantly influence a sale and reflect directly on your business. So, what does your money-back guarantee reveal about you?
The Art of Keeping Visitors Engaged on Your Website
The success of your website isn't measured by the number of visitors who land on your homepage, but by how many of them delve deeper into your site. This article presents five effective strategies to keep your visitors engaged and exploring your website.
