* Every 7 Seconds someone in America turns 50* Spend almost $2 Trillion on goods & services each year* 43% of all new cars are ... by seniors* Account for over 40% of total consumer demand* Seni
* Every 7 Seconds someone in America turns 50 * Spend almost $2 Trillion on goods & services each year * 43% of all new cars are purchased by seniors * Account for over 40% of total consumer demand * Seniors average $24,000 in annual disposable income * 50+ age group is the fastest growing population segment * Most seniors open all the direct mail they receive * Spend $14 Billion yearly on grandchildrens gifts * Control over 48% of all discretionary purchases that occur * Seniors are the most affluent consumer group that exists * 30% more likely to purchase online than younger users * Per Capita income is 28% higher than other groups * Over 78 Million adults are past the age of 50 * 60% purchase home remodeling products & services * Women over 50 spend $21 Billion on clothes annually * Seniors own over 80% of all money in savings accounts * 79% of America's financial assets are owned by seniors * Folks over 50 Dine out 4-5 times per week * Account for over 79% of all leisure travel spending * Own 62% of all large Wall Street investment accounts * Seniors visit malls more often than any other age group * Over 70% of seniors are willing to try new brands * 92% of seniors shop online & 78% make online purchases * Local daily newspapers are read by 71% of seniors * 74% of Seniors use the Internet to find health information * Over 65% of Seniors stick with brands if they like them * 89% of seniors rate "being active" as critical to enjoying life * Housing market for seniors tops $100 Billion each year * The net worth of seniors is 5 times that of average Americans * Seniors provide over $90 Billion in care giving services annually * There are more people over 65 than teenagers in the marketplace * Modern Maturity is the largest circulation magazine in print * "Who Wants to be a Millionaire" average viewer age is 55
You've got the facts, now get the seniors and get more sales!
Gary Onks is the author of "How You Can Reach & Sell the $20 Trillion Senior Marketplace" which is described as: "The 'Art' of pleasing senior customers"~ Washington Times "A 'Breath of Fresh Air' in senior marketing" ~ CD Publications Sold On Seniors, Inc. http://www.SoldOnSeniors.com Phone: (540) 785-4438 or 800-416-8785 mailto:GaryOnks@SoldOnSeniors.com
