Can Delay in Website Loading Impact Your Conversions?

If you want to increase your conversions then decreasing your page load time is a must, hire a good agency for decreasing time such as Web Designing company in Mumbai. Loading time plays an important role as there is a direct relationship between time and page abandonment chances.

One should understand that speed acts a catalyst for conversion, as you know on the internet works even a mere 1-second delay counts. There can be significant losses even due to mere one-second delay. Speed can have a great effect not only on your conversions but also on your sale and revenue. Thus increasing speed can have drastic changes.

As per the recent study by Amazon and Walmart, even if your website has a one second of delay in your loading time then you can loose up to 17% of your customer satisfaction. Apart from customer satisfaction, you can also face loss over page views and conversions by 11% and 7% respectively.

Hire a good agency, as time plays a very important role and users expect the web page to get loaded in a maximum time of two seconds or even lesser than that. Even though the website speed has been hiked on an average for 22%, a website takes minimum average time of 7.72 seconds. This time taken by web pages to load is almost four times the expected user limit. Having high web speed is necessary for two important reasons, first for having a better Google ranking and second for preserving the bottom line profits.

Here are a few tips which can surely benefit you in enhancing your website page load speeds. The tips are simple and easy and there is no requirement of technical knowledge and any general individual can put it to use.

• CUT SHORT ON THE ELEMENTS:

Hire a good agency which would simplify your design and it will also cut short on the elements of your page. Having an HTTP for every section and subsection causes a delay in time for getting fully loaded. You can also combine multiple style sheets into a single one and also use CSS as an alternative for images.

• LIMITED USE OF CACHING PLUGIN:

Caching plugin causes a great impact on your loading speed and many at times loading speed is greatly reduced when you use them.

• ADD AN INDEX:

If you're having an E-commerce website then this is the best option for increasing your loading speed. Having an index on your website can cause an increment to your web speed at a noteworthy value. Indexing your data is beneficial as it guides the users and acts like a road guide. The index provides users direct routes and sometimes shortcuts too for the data. 

• USING CDN:

CDN is Content Delivery Network, making use of it can benefit you a lot and it can also save up to 60% of bandwidth which causes a great impact such as speeding up a website. CDN acts as a host for all the web files which are built in across large number if servers around the world.

• ORGANIZING YOUR DATA:

Web speed can efficiently be increased by organizing and tidying up your database. If you're having a WordPress website, then make sure that you have your special attention towards organizing and having an ordered database.

• USING COMPRESSION TECHNIQUES:

Reduction of the bulk of information and also zipping them can take place by making use of compression techniques and tools. Website performance is improved by using compression as it reduces HTTP performances.

• REDUCE EDIT YOUR IMAGES:

Reduction in your load timings can also be caused by cropping, reducing images color depths and even using the right format. These are some of the popular formatting options available for your website images. A good agency such as SEO company in Mumbai can help you with images.