The Advantages Of Having A Native App For Your Online Magazine
There was a time when the print was king. Then came mobile app development, especially Android app development. As a result, print took the backseat. Today, a large percentage of people source for news, entertainment, research and just about anything, on the Internet.
Many people who use mobile devices spend more than half their time going through social media apps. This should be a wake-up call to mobile app developers. A lot of them do not know how lucrative it is to set up a native news app on social media for all kinds of news, in an online magazine format. You can actually turn a native app into a money making venture. Taking each point one after the other, here's how you can make revenue from your app;
1. Create Content
The truth is that no matter how beautifully designed your online magazine is, if there is no reasonable content, nobody would be interested. There is a lot of competition out there, so you have to be creative and provide content that would give your native app an edge.
For example, you can incorporate an audio version of your content for users. A user can be driving or occupied, but still be able to listen to the news on your app.
2. Find A Strategy to Monetize Your App
There are a few ways of making some money off your native news app. This includes advertising for brands, posting sponsored content to attract users and making users subscribe for news.
Unlike the print where adverts are not intrusive, reading something online and having adverts pop up every so often can be downright annoying. But that doesn't mean that an app developer cannot make money off online advertising. With native adverts, you can successfully make money from advertising. A native advert is an advert that does not stay on its own, but moves along with the news content, only there is usually a branding and a link to differentiate it from the news.
For subscription to work, you have to allow the user free access to a few articles first. Make them see what you have and anticipate more, but then, they would have to subscribe for the rest. It works like magic.
3. Catch The User's Attention
The average reader would rather go on the Internet and read news than download a native app for news. This is because almost all the news apps out there are just modified versions of their sites on the Internet. But when a native app is totally different from its web counterpart, a user is more likely to stick to it.
You can give it some features of the conventional social media blogs, where users can read and comment, save posts and bookmark for reference purposes. Or better still, there can be an option for a user to save the particular part of a post or article they want. Also, making it possible for users to share articles with others on social media adds an engaging touch to a native news app. Articles should be categorized too, for easy navigation.
4. Keep Users Updated
This can be done by giving each user news headlines at certain times. Some apps send users updates on their phone screens, piquing their interest to click the links and go ahead to read the news. A few of these apps tailor headlines to the taste of the user.
Knowing how to put a native app together would make an app developer's product stand out and compete with social media apps because native apps do not have limited features like social media apps. As long as you know what to do and how to do it before putting your native app on mobile stores, you would make some money out of it.
Source: Free Articles from ArticlesFactory.com
ABOUT THE AUTHOR
Harnil Oza is a CEO of Hyperlink Infosystem, a mobile app development company having a team of best Indian app developers who delivers best mobile solutions mainly on Android and iOS platform. He regularly contributes his knowledge on the leading blogging sites.