The Zulu ... :"I first named this approach 'The Zulu ... after my wife read a four page article on Zulus in the reader's digest. From then on she new more than me about Zulus. ...Af
Quote :
"I first named this approach 'The Zulu Principle' after my wife read a four page article on Zulus in the reader's digest. From then on she new more than me about Zulus. ...After six months study she would have become one of the leading authorities in Great Britain and possibly the world. The key point is that the history of Zulus.... is a clearly defined and narrow area of knowledge into which my wife would have invested a disproportionate amount to time and effort, with the result that she would have become an acknowledged expert."
Jim Slater (investment expert)---Preface to the Zulu Principle.
Jim's book was all about making money in the stock market by specialising in particular types of shares and situations. In essence it is about finding a niche and exploiting it.
Can you make money in niches? Well Jim Slater did!
What is true in the investment world is also true on the Internet. To make money or build a successful business on the Internet you need to specialise. You need to find a niche and then work that niche for all its worth.
Apply the Zulu Principle to your website. Learn how to find your nicheand how to make niche websites.
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