If you want a successful website, you need a tailor made website to attract visitors. To encourage repeat visits from Net browsers, you'll need to involve them in as many ways as possible. Web Design Bedfordshire can help develop the content for your website.
If you want a
successful website, you need a tailor made website to attract visitors. This
can vary greatly according to the type of website, but it should be useful, interesting
and - ultimately - encourage repeat visits from the user. If you have an online
E-commerce site (a shop), your content is your catalogue of products, so you
need a wide or unique range of products, low prices or great service to compete
with the other online shops. Some shops add information and other content, such
as reviews of products or discussion forums. If you have an information only
based site, you might attract visitors because of your lively discussion group,
up-to-date news (trade or product news rather than world news) or tips and
tricks that visitors won't find on other sites. In short, the aim of building a
content-rich website is to convince your visitors that your site is packed with
useful information and is worth visiting on a regular basis. Web Design
Bedfordshire can help you develop a customised web design.
To encourage repeat visits from Net browsers, you'll need to involve them in as
many ways as possible. Web Design Bedfordshire can create an environment that
is dynamic and relevant - this will take time and effort to set up and manage,
but the access figures should start to reflect the increased number of visitors
and provide better exposure for your site. Best of all, these repeat visitors
are not just passing surfers but are regular visitors who have built up a trust
in your company and the service you offer.
Web Design Bedfordshire can help develop the content for your website. There
are three types of content that you can provide to visitors, based on the
fundamental three 'C's of commerce, content and community. First is commerce:
if you have a Web-based online shop, you are providing a reason for visitors to
come and visit your site. If your shop is the same as all the others, there's
little reason to stay and visitors might migrate to a better-known or more
established shop. However, if you offer low prices, a unique range of products
or great back-up and support, then passing browsers might stop and shop.
The second attraction is pure content: this means information that you provide
for the benefit of the visitors. For example, you might include the latest news
headlines, weather reports, a dictionary, games, or reference guides to making
the most of a product. You could include a real-time share price feed for your
company or sector, or television schedules, sports results and commentary to
attract and keep visitors.
Third is community: you provide features on your site that let visitors create
their own community and generate interesting content. If you set up a
discussion group relating to your products or your industry, you might attract
visitors that want to read the latest messages - but if the chat is slow and
dull, you might frighten off more users than you attract. A tailor made web
design can go a long way in attracting visitors to your site
Web Design Bedfordshire can help develop the content for your website. If you want a successful website, you need a tailor made website to attract visitors. This can vary greatly according to the type of website, but it should be useful, interesting and - ultimately - encourage repeat visits from the user.
