What is All the Talk about Aerial Advertising?
Aerial Advertising is becoming the most reasonable and a cost effective form of advertising. Many people are turning to this form of advertising because they can not only afford it and save money, but...
The idea of designing a banner ad is not difficult, but like any form of advertising, determining the content of your ad could be overwhelming at first. The companies that offer aerial advertising are experts in the field of designing a banner that will work for you. Not only do you have the expert opinion of the experienced office staff but their graphic artists as well.
Don’t be afraid to discuss your ideas, as they are there to help you. Think about what your message is and what you are trying to get across to your audience. Also think about the product you are trying to sell. Maybe you are promoting a new product. Or maybe you are just advertising your new website. Whatever the purpose of your ad is, make sure you are familiar with what you want and be ready to discuss it with the experts.
When designing an aerial banner, the wordings must be clear and concise. The traditional form of advertising in the newspaper requires you to develop text that will fit in a certain size box, whereas aerial advertising banners can be displayed with logos, text, graphics etc.Messages that are delivered via aerial banners are flown over a variety of places and events including beaches, rush hour traffic, festivals, concerts, theme parks, football games, golf courses, and the list goes on. The best thing to do is to decide what your message is and the intended target audience.
Aerial banners can also be interchanged. This makes the ability to have your message delivered in many locations. You might even want to consider creating two banners and have them flown over the same area! With the average view time of banner being 17 seconds, that is a long time to get the message out to many people. Most of the time, audiences will view banners as a welcome distraction. People are surprised watching a plane pass overhead with a trailing banner at the back. They look at the plane out of curiosity and see and read the trailing ads.
So the next time you hear a plane in the air, look up! It just might be your next form of advertising!
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ABOUT THE AUTHOR
HTML clipboardLocated in New York, Arnold Aerial Advertising provides such services nationwide with affordable rates. Michael Arnold is the Director of Arnold Aerial Advertising Inc. They conduct all forms of Aerial Advertising: NASCAR, Indy Car, Spring Break, Concerts, Conventions, Rush Hour Traffic, Football, Baseball, State Fairs, all Beaches, Parades, Cruise Lines, etc. and produce the custom banners as well.