How Do You Run A Successful Brunch Service?

Brunch services have become increasingly popular since their introduction in the hospitality industry during the late 1940s. They have even been credited with reviving numerous restaurants that were previously in danger of failing, and are now an important part of a restaurant's revenue stream.

In order to conduct a successful brunch service, a restaurant should be aimed at an upper-class clientele, and the food should be sophisticated, even though brunch is a popular meal amongst all classes of people.

Preparing for a daily brunch service can be daunting for both the restaurant management and staff. However, by planning what to expect, they can prepare well in advance and avoid any issues with providing and efficient service.

• The most important thing is deciding on a good brunch service menu and making sure that all staff, including the kitchen staff in their chef coats and the front of house staff in their server aprons, know what they have to do so that there will be no confusion or communication breakdown during service periods.
• A kitchen planner should be placed within the kitchen to ensure that food preparation goes smoothly.
• A list of ingredients needed for cooking should be provided so that it does not run out mid-service.

Dishes served during a brunch service include many different types of foods. At a weekend brunch earlier in the day, many people like to stay healthy so they eat fruit salads and drink juices in addition to their main dish. While at an afternoon brunch, one can try serving more substantial dishes such as fried rice or steak with eggs due to the fact that it is closer to lunch time than breakfast.

To have a successful brunch service you will need to have the following:

• A good menu – A variety of food items must be offered, that most luncheon guests will find appetizing and appealing. The lunch menu should include a lot of ethnic foods from different cultures, signature items and traditional dishes to give food lovers variety according to their preferred taste.

• Good presentation - A variety of dishes in the menu does not guarantee success if it is served in an interior that is dull and boring. Take note of small details such as how you serve your meal. Use high quality fine-looking plates and glasses so that your diners will admire your presentation even before tasting the meals offered by your restaurant. Presentation can make patrons interested to try new things, so make sure to include local delicacies with unusual but attractive presentations like ribs cooked in teriyaki sauce and other dishes with similar presentations.

• Should be unique and appealing - The brunch menu should also include classic dishes with a new spin by the chef. You can enhance local flavors of common dishes by giving them twists from foreign lands so customers who patronize your restaurant will not get bored, even on their hundredth visit.

• Be engaging - If you want to gain loyal customers then you must engage them in conversation and make them feel comfortable with each other while dining at your restaurant. When servers and waiters in their elegant waist aprons and uniforms give recognition to customers, they will feel welcomed and happy.

• Offer a good drinks menu - You can offer drinks such as wine, beer and mixed drinks as well as soft drinks. Avoid offering sweetened drinks during your brunch time because they will make customers feel ill after a while or spoil their appetites for the meal. Go for unsweetened juices as well as freshly squeezed fruit juices which are healthy alternatives to sodas or sugary-sweetened lemonades so customers can enjoy their meals better without feeling sick afterward.

• A well-organized kitchen - The main thing that is needed in the kitchen is staff who know how to cook up a storm especially at peak hours when there seems to be more customers coming in for brunch and breakfast than usual. If the kitchen staff are running out of time or falling behind, then this will make customers wait for a long period before their order arrives at their table which is something that you do not want to happen. The chef in charge in his fancy chef coat and hat, should be able to cook up multiple dishes at once so they can serve more customers at a faster rate. Brunch is generally served between 10am and 12pm, so you should make sure all supplies are properly stocked for the brunch service beginning at 10am.

• Use fresh ingredients - Use fresh produce, meat and seafood as much as possible when preparing your brunch dishes because fresh ingredients taste better and also last longer without spoiling quickly.

A key point of successful brunch services is making every customer feel welcome, entertained and served within a reasonable amount of time so a friendly manner of service goes a long way as well as excellent food quality and taste! A brunch service conducted successfully can help to establish your business as one that is popular, up-to-date and relevant. Customers expect something different from a brunch service; so, it has to be special yet they must also feel at home.