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Team Building with Custom Made Logo Apparel

Giving your employees embroidered apparel builds a sense of team spirit and camaraderie. In addition, it rewards your employees and shows them that they are part of something. Buying these items is a three step process.

Do you run a small business or a small team which needs to work together? Giving your employees embroidered apparel builds a sense of team spirit and camaraderie. In addition, it rewards your employees and shows them that they are part of something.  If your people face the public, its another easy chance to show customers your name.

The process that creates logo apparel is called embroidery.  You may have not thought about this much but you very likely have embroidered apparel in your closet. That little sewn picture on your polo shirt is embroidery. Embroidery businesses exist in a variety of sizes.  This is because of the investment needed.  An embroidery machine capable of sewing 20 pieces at once is more expensive and complex to maintain compared to a machine which sews one piece at a time. For 1-100 pieces, a small company will give you the best price and delivery time. For 100 or more pieces, you want your quote from a “contract” embroiderer.  Price and delivery depend on the machines that will be used, how many pieces can be sewn at once, and the location of the business.

Buying these items is not difficult, but it does consist of multiple steps. Custom logo decorated shirts and caps are not expensive. But, these purchases do require some advanced thought and planning. To get the best price and product, allow at least three weeks prior to your delivery date.  This varies depending on the size of the business that you are working with.

Step One - Determine the embroidered graphic.

If you are an established small business owner then you probably already have a logo and you certainly have a company name. You may already have stationary or business card with your logo and these are often suitable graphics. Using your logo and/or company name are very popular.  The embroiderer needs your logo graphic to quote step two.

Step Two - Digitizing the design graphic.

Custom made apparel is sewn using a computer controlled embroidery (sewing) machine. So, your design graphic must be converted into a form which the machine can understand.  Today's embroiderers call this process "digitizing". Digitizing is performed with software specially made for the purpose. However, using this software is a special skill requiring large quantities of experience. So, most small companies outsource this work and large ones may have digitizers on staff. Often, only after the design is sewn, it’s discovered that the characteristics of the fabric require adjustments to the digitized design.  A highly experienced digitizer can provide a digitized design with few or no adjustments needed.

Step Three - Sewing the final product.

The digitized embroidery design is transferred into the embroidery machine’s computer memory. The machine is setup with the thread colors required and the blank pieces are sewn.  The cost of this step varies depending on piece quantity and stitch count. There is a fixed amount of setup time for a particular design and blank product. Depending on the piece to be sewn and the previous sewing jobFree Reprint Articles, the needle for each thread color may need to be changed. Each thread color needed must be mounted and threaded. The stitch count contributes to the sewing time for each piece.

Copyright 2006 Charles P. Knell

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Charles P. Knell is the Customer Service Manager at Embroidery Master,


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