What would happen to the political process if everyone could afford to advertise on television with high quality, target commercial messages?
If you could reach the voters who actually are willing to listen to your message and vote for you regardless of party affiliation, would you?
Remember back to when you were between the ages of 18-23. You had vision for a better American. You had motivation to make a difference and you had no time for people who treated you as anything other...
As American voters opt to not show up to the polls on election day, the need to harness absentee votes becomes even greater. We can show you how.
To win a political race you need money. In most races, you need to raise money fast. If you start today with the correct approach, you will find money fast. We show you how.
The media has determined Hillary Clinton will be the President of the United States. We may have forgotten to ask the people who actually make the decision. The voters.
I know we all believe that every vote counts, but are all votes worth the cost?
After years of complaining about the cost of political elections, the onus of blame is now centered on fundraising. As a political consultant with over twenty years of experience, I am a believer in t...
As a Director of Political Research, I would like to say that once all the numbers are in, reviewed and the candidate has developed a position, that the job is done. The reality is completely differen...
It was an unexpected result. When the FEC required Candidates to support their radio commercials in their own words everyone moaned. Today a good radio commercial copywriter looks forward to creating ...
A candidate enters the race as one person and exits as another. The goal is to be able find your soul when the battle is over.
In over twenty years of consulting political races, I know that the our best chance of driving home the campaign message and encouraging voters to make a trip to the polls is with Radio.
Because most passion is extreme at its core, the fine line between being an advocate or becoming a zealot is often crossed. When this point is crossed, we see extreme behavior and rhetoric. America is...
If you are an observer of recent elections, one very different feeling has been surfacing during the past two election cycles. An alarming lack of confidence in polls and election predictions.
Time, energy, and money will be spent during the campaign. You owe it to yourself to find the answers. If you cannot afford the services of a research firm dedicated to political issues and candidate ...