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ARTICLES: JANUARY 1, 2013

Strengthening your product;s brand through continuous contact with your market
How do you get people to advertise for you? With a referral program of course! Now that you have made a sale from a client, this is the best time to ask for a referral. † Your marketing does...
Everyone knows that in order for your marketing campaign to work, you as a business owner or advertiser should put out there attention-getting ads with either an appealing brand name or an offer t...
The process of reviewing if your brand is still performing well
Are you a market-driven company, or a sales-kinda firm? Hang on. You are probably thinking, isnít it the same thing? Arenít every businessí marketing effort driven by our need to have an increase...
Being successful in your chosen field depends largely on the image you have. If you were able to build an identity that speaks of hard core professionalism and expertise, then you would definitel...
Why is it that casual and personal advertising is so much more attractive than formal marketing? It seems that casual marketing is so much popular because when you use it in your ads you are most ...
Your logo is one of the most important elements you have to promote your business. Your logo is so important that it is no surprise that you have it almost everywhere Ė your letterhead, website, y...
Do your colors say the right message to your clients and prospects? † Believe it or not, your choice of colors does make a difference in how your target audience receives your message. When ...
Eliminating the word quality in your printed advertisements
Networking is part and parcel of having a business. It is the process by which you meet not only potential clients but more importantly, colleagues and partners to help you grow your business. ...
How to create an impact on your potential customers/clients
Time and again, most advice columns and expert opinions in marketing always suggest that in order for your business to stand out, you have to be different among the rest. In any business, such as ...
How titles and subtitle could make or break your ad campaign
Every expert marketer would tell you that you have to identify a target market if you want to make sure that your advertising campaign accomplishes its goal of generating leads for your business. One ...








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