Brands like Pepperfry have increased the buzz around online shopping

Dec 20
08:34

2012

Sharad Gaikwad

Sharad Gaikwad

  • Share this article on Facebook
  • Share this article on Twitter
  • Share this article on Linkedin

I completely believe in retail therapy, but my experience is incomplete, if I cannot find anything impressive in a store. Variety is indeed the spice of life but all shopping stores do not pull off a great collection.

mediaimage

I seek for something more all the time and this need is fulfilled,Brands like Pepperfry have increased the buzz around online shopping Articles when I visit any of these online shopping portals. The thought of being exposed to global designs on a single click is quite tempting. The design of such websites is visually pleasing and brands like Pepperfry cater to all age groups. They have something for everyone. Nobody can leave these portals unsatisfied.

New developments have been observed in the field of online shopping. Web portals like Pepperfry have gone beyond the conventional limits in terms of products and offerings. Imagine finding supplies for your pets on a cool online shopping portal! It is a very promising trend and is here to stay for a long time. This proves the fact that convenience of the consumer drives these brands to venture into new domains. Such expansions give these portals an edge over competing brands. A factor that works in their favour is the constant change in their catalogues. New designs and different products are introduced more often than ever. They ensure that a customer is hooked on to the website for long.

A misconception about such portals is that they are for the elite. But, they offer attractive discounts and schemes which can be availed by anyone. The best part is that you can get quality products at a slashed rate. It will also save you from a trip to retail stores. Online shopping saves a great deal of time, which allows people to indulge in various pursuits. E Commerce has witnessed a potential filled boost due to increasing interest in online shopping. It is an area whose development could lead to some important changes. Brands like Pepperfry have made people try out new options. Retail stores suffer from the limitation of time and place, but this is not the case with online shopping.

Shopping portals have used the advantages offered by social media to their fullest. They have used sites like Facebook and Twitter to communicate with the consumers. This is one of the ways through which they are in touch with the needs of people. They are able to understand what is required. These brands also conduct various contests, which let people win some attractive products. The social media representatives of these brands address the concerns of consumers in a very effective way. They even exhibit related content, which enlightens people. Tips are an important part of such pages. Posts like the mentioned ones increase the frequency of people’s visits on such pages.

These brands have increased the glamour quotient of online shopping. People have caught on to it and are reaping its benefits. The introduction of ‘Cash on delivery’ option has completely erased doubts from people’s mind. This option also gives them a chance to evaluate the quality of the product before making a purchase. This has led to the strengthening of trust of people in such shopping portals. So, get on to the band wagon and explore the world of online shopping!

Categories: