Popularity of Android Games in the Smartphone App Market
The popularity of Android games has risen significantly in the recent times ahead of the rest of other categories. Major beneficiary in this genre has been the games from Brain& Puzzle, Arcade & Action and Casual. While Google Play Store is the major hub of these Android games, there are other suitable alternatives for the same as well.
The popularity of smartphone apps have been growing at a rapid pace worldwide owing to the exciting features the developers promise. Talking about android, while utility applications have been among the major beneficiaries in this regard, games have also gained appreciable significance in the recent times, preferably Google Play. Let us know a little more about the dominance of android games in the app market followed by major categories that are responsible for helping them secure driver’s seat.
Rise of android games
As per the reports of App Annie, revealed by Venture Beats, games held an upper hand over the rest of Google Play categories in the first quarter of 2013, both in terms of downloads as well as revenues. Overall, this genre comprised 40% of the total play store downloads and 80% of the total revenue, a startling fact itself. Nation wise, Korea came out to be the major beneficiary in terms of returns from Google Play 95% earnings followed by Japan with 90%. Compared to the previous quarters, these outcomes have been way better and a smooth encouragement for android game developers.
Android Games sub-categories
Talking about sub-categories, users
almost throng all of them, thereby infusing a fresh life to the
gaming world of android. As of now, Google Play store comprises below
mentioned classifications in the game section:
According to the recent stats unleased by AppBrain on Android market, Brain & Puzzle dominated the average app rating with around 10 percent of apps receiving greater than 50 thousand downloads. Arcade & Action and Casual sub categories go around neck to neck with each of them having considerable apps joining 50k plus download club. As for search terms, Facebook home topped the chart with tap tap, etc., being among the other widely searched phrases, thanks to the fish based aquarium games such as Tap A Fish and more.
Effectual boost for developers
With such celebrity status of android games in the app mad world, a thick of small to medium business (SMBs) as well as renowned entrepreneurs find it a profitable affair to venture into android games development market ahead of other popular platforms including iOS, Windows Phone, Symbian, etc. consequently, the Google Play store is thronged by a flurry of entertaining and engaging apps available in both the paid as well as free versions, respectively.
Other Android stores
However, if you believe that Google is the sole player in the market of Android games (or other apps), then you can well change your perception as there is a wide list of online stores where the developers upload their applications for sale. Just for you information, below are mentioned some of the much demanded alternatives of Google Play Store:
To conclude, the ever increasing eminence of android games is only expected to rise in the better future and hence, it would indeed a wise step for the developers to invest in this specific field. Simultaneously, this trend opens up a global market for users to grab their preferred game from a whole lot of options.
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