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Why Keeping in Mind the Big Picture of Owning an Online Business is Essential For Internet Marketing

The author contends that in doing an online business it is essential to keep in mind the 'Big Picture' of the online business you do in order to stay focus. The 'Big Picture' is basically about the 'Marketing Process' you apply to your internet business; it is critical to success or otherwise. Whilst you busy doing the many things of getting off your online business the 'Big Picture' sort of provides a clear direction of your main goal i.e. making money!

In a rush to get things off the ground, an internet marketer, especially a newbie, often do not realize that you need to bear in mind constantly the 'Big Picture' of owning an online business to keep you focused and persistent. The 'Big Picture' of an online business essentially involves 4 steps in a process essential for internet success. They are 1. Identifying your Niche market 2. Finding the products to satisfy your market 3.Generating the traffic to drive potential clients to your website
4.Duplicating the processes to automate the system.

The reason why you need to keep the “Big Picture” in mind is to ensure that you are clear about the direction you are taking in order to achieve the success you seek in your online business. By constantly being reminded of what you are doing and why you are doing it, your mind is focused clearly on the task at hand and knowing well that it's all part of a marketing system. Whilst you are mastering the basic techniques of setting up your website, creating the email campaigns in your auto-responder and developing the controls in the CPanel, the “Big picture” reminds you all the time that the key process for success is the 'Marketing Process'.

Identifying the Niche market you want to be in involves: 1. Using keywords to find out what people are looking for in your market; i.e. look for the hungry fishes and the baits they eat. 2. Going to Clickbank to find clues on what people are selling for information products and Drop shipping websites for other products. 3. Going to and to look for what are popular currently.

To look for Affiliate products, one would go to Click Bank to look for information products and to the category for 'drop shippers' in any Search Engine to find physical and other products. You can always create your own products.

To promote your website and thus products you need to use one of two traffic generating strategies which are 1) a Pay-Per-Click campaign in Google Ad words or any Search Engine and 2) a Free Traffic generating program which include submitting articles to Articles sites like EzineArticles or forums etc.

You can then duplicate the whole process using your auto-responder, email marketing and CPanel system to automate the process altogether. To find a good Affiliate program to learn how to do all these effectively and learn from a very successful guru who would actually show you how to make it in the internet marketing business is the site named in the author’s resource box below.

Arguably, the most successful super affiliate and highly rated as a great online marketer by some of the most successful online business practitioners, the program this guru provides is comprehensive and would teach you the complete skills to make it. It's also done in a simple step-by-step manner which allows even the novice to follow. The programs offered are also very inexpensive. Wishing All The Best!
Louis Lim

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Louis Lim is a highly qualified and very experienced Certified Management Consultant who promotes entrepreneurship as basic skills for financial security! Louis has identified Internet Marketing as the latest opportunity for those seeking financial independence. He has decades of experience consulting for many firms and mentors many business people. He shares his business skills on the internet. To learn how on to make money in a internet business, go to

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