|
|
To Become A Successful Multinational Company Like NikeOnce before he decided to leave the battlefield of basketball, Jordan told people that Phil Knight and Nike helped so much to his great success nowadays. There is no doubt that it was very important for Knight to meet his coach Bowerman in Oregon. It was in 1938 that a common boy came to the earth in an American family. Being same with the most of contemporary, he liked sports, such as basketball, baseball, and running. He was called Phil Knight. As a sports fan, he also knew about Adidas and Puma and other sports brands very much. But to people's surprise, this ordinary guy developed a new brand Nike, which even exceeded the control position of Adidas in sports area. He was obsessed by the charm of sports. Besides, he even went to University of Oregon which was famous for fields and tracks. Although Knight loved sports, he was just a mediocre 1-mile runner. But thanks to his normal scores, we could see this great entrepreneur today In Oregon, Knight met his coach Bill Bowerman, who became his lifelong mentor. In 1950s, Bowerman had broken the records of long-distance race several times. He paid a lot of attention to his team and hoped they could win. As we know, it was very easy for athletes to be hurt in training and races. He wanted to design a kind of shoes that had light soles and good brace, less friction and stronger stability. Then Bowerman worked hard to draw the designing maps all by himself. He looked for many shoe factories, but nobody would like to cooperate with him. This time, the stubborn Bowerman decided to learn from cobblers and learned to make shoes. In a sports meeting, his athletes put on the shoes hand-made by him. As a result , his runners got better scores than any time before.Normal 0 7.8 Ĺ 0 2 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso-style-name:nh<; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-parent:""; mso-padding-alt:0cm 5.4pt 0cm 5.4pt; mso-para-margin:0cm; mso-para-margin-bottom:.0001pt; mso-pagination:widow-orphan; font-size:10.0pt; font-family:"Times New Roman"; mso-fareast-font-family:"Times New Roman"; mso-ansi-language:#0400; mso-fareast-language:#0400; mso-bidi-language:#0400;} Each pair of Nike Free Run Plus 2 shoes has been intricately produced and carefully designed to provide the wearers with utmost comfort and protection needed for Nike Free Run 2. Source: Free Articles from ArticlesFactory.com
ABOUT THE AUTHOR |
||||||||||||||||||||||||||||||||||||||||||
Partners
|