A logo can be an illustration with the company's name on or around the illustration. It may also be a combination of these, but its goal is always to project the company's intended image and identity.
A logo is a name,
symbol, or trademark used by a company or organization. Logos can be made up of text that is configured in a unique way or a small image that symbolizes a company. A logo can be an illustration with the company's name on or around the illustration. It may also be a combination of these, but its goal is always to project the company's intended image and identity.
A logo design firm should have a professional expertise to help entrepreneurs to produce a unique logo that is perfect for their company. Make sure that the logos are unique and the ordering process is fast and to the point. Each project should be carried out with constant communication with clients.
Given that many entrepreneurs are strapped for cash to begin with, finding a logo design service that offers requite to customers that are not satisfied is a must. Nothing can be as frustrating as spending countless hours working with a designer to get revisions on a logo design, and end up with a logo that is not at all what the owner want. Make sure the company you choose offers a money back guarantee.
Generally small business owners go to an ad agency typically only needing a logo design, most agencies will not dedicate much time and resources working on that account. This means they will not assign more than one person to work on your logo design, but there are freelance designers normally work solo.
Whenever possible, look for a company that assigns more than one designer to your logo. Look at online design services that offer at least two designers that will work on every project. The extra brain and idea will give you added creativity, and you are twice as likely to like the design concepts they provide.
Find a logo design firm that will give you unlimited revisions at no extra cost. Most of them ask for additional payment every revision made and depends on negotiation. You will spend more money on them by making revisions.
A good design firm will provide you with an exact deadline by which you should expect to see their finished work. Always ask beforehand how long it will take them to come up with initial concepts, and look into how long each revision will take. Do not take the chance of hiring a firm that takes more than three weeks to finish the logo.
Have a background check, find out if the company uses clipart or if they provide custom graphic design, and make sure the Better Business Bureau (BBB) supports them. Also, find out how many customers would recommend them to someone else.
Ask if they offer additional services. Once your logo is done, you will probably want to do something with it. It will save you a headache if you have hired a firm that also offers to design your stationery, business cards, website, brochures and advertisements. It is even better if they will put your logo on other things like shirt, stickers, mugs and hats for you.
