Are you struggling with what your Irresistible Free Offer (IFO) should be: don’t worry, that happens to many entrepreneurs who are starting out. The key is not to spend too much time deliberating over what to do.
There are so many options for creating your IFO. You could offer a downloadable audio, ebook, quiz, assessment, or free report. In fact, the last alternative is a great first IFO.
To create your free report, simply talk about the steps of your proprietary system. Share your tool kit without telling the “how”, just the “what and the why” of your system.
You should also share your compelling story. And at the end of the report, include a call to action for working with you. Say something like, “Want to know more about how to succeed with this system? Contact me to schedule a get acquainted call and let’s find out what we can do together to help your business.”
See how simple creating your first Irresistible Free Offer can be? Don’t wait another minute to get started and put it out there to attract lots of new clients.
Your Client Attraction Assignment:
If you haven’t yet written your “Interview with” or created your proprietary system, but you do have your compelling story, you can still create a free report easily. Think about your story and what you did to achieve success. Then chunk down your actions into separate steps and there you have it – the content for your free report is all set! And you’ll also have a head start on your proprietary system, your “Interview with” and your compelling story. Very efficient!
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