User experience and AdSense earnings are closely connected. This eBook covers basic and advanced knowledge necessary to optimize your website’s user experience and earn more from AdSense.
It’s not often you hear user experience and monetization mentioned in the same sentence, since the two things are all too often viewed as mutually exclusive.
Can UX and monetization happily coexist? Ad blocking is rapidly forcing online publishers to find the point at which monetization and UX intersect. We like to think of that as the sweet spot of ad optimization.
In 2016, the challenge for online publishers is finding and staying in this sweet spot. In the guide below, we’ll answer several key questions that online publishers are asking about monetization and user experience. You’ll learn:
You’ll also learn some simple, actionable tips for improving user experience that you can implement right away without costing you any ad impressions or clicks.
Ready to start? With ad blockers on the rise and users more selective about which content they consume online than ever before, UX has never been more important. Let’s begin with why you should care about user experience as an online publisher:
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