The ... Time Crunch and How To Beat It © 2002 Elena Fawkner If you're in the paid ... and toying with the idea of starting a home business so that one magic day you can tell your boss w
                    The Moonlighting Time Crunch and How 
 To Beat It 
 © 2002 Elena Fawkner 
 If you're in the paid workforce and toying with the idea of 
 starting a home business so that one magic day you can 
 tell your boss what you REALLY think of him or her, you 
 have a rough patch to get through first. The time crunch 
 that comes with running your business on the side in your 
 already non-existent spare time while you continue working 
 in your job until the business is generating enough of an 
 income to allow you to quit. 
 It's tough being a moonlighter, as many of you reading this 
 know only too well. Here are some ideas to help you beat 
 the time crunch. 
 WHERE DOES THE TIME GO? 
 Before you can begin planning how to make the most 
 effective use of your time, understand where it goes. 
 An activity log is a good way of identifying black holes that 
 can be turned into productive time. Keep a log for a 
 typical week. Just write down everything you do for that 
 week. Be sure to include everything: getting ready for work, 
 eating meals, taking breaks, travelling to and from work, 
 grocery shopping, telephone calls, faxes, emails, casual 
 chats, work activities, reading, making meals, watching 
 TV, whatever. 
 IDENTIFY TIME WASTERS AND NUKE 'EM 
 Your activity log will identify, in excruciating detail, exactly 
 how much time you are squandering each week ... valuable 
 time that you could be putting to productive use in a home 
 business. You may find that you're spending 16 hours a 
 week watching TV, for example. That's two whole business 
 days right there. 
 So identify those time wasters and kill them off. A time 
 waster is any thing that doesn't make a worthwhile 
 contribution (proportionate to the time you spend on it) to 
 your work, your business or your personal wellbeing. If it 
 doesn't make a contribution to one of these three areas, 
 dump it or delegate it. 
 ON THE JOB 
 The more efficient you are on the job, the more easily you 
 will be able to free up work time for business-related activities. 
 You can't be too obvious about it, of course, but so long as 
 you're on top of your work responsibilities, you can buy yourself 
 some time to take care of some of your business-related 
 activities. 
 Paradoxically, studies have shown that moonlighters who 
 'cheat' by squeezing in business activities alongside their 
 work activities are often more effective in their day jobs 
 because they work harder than they normally would to keep 
 from getting caught. One word of caution, though. It's 
 generally a BAD idea to choose for your business something 
 that competes with your employer's business. Such an 
 arrangement is rife with conflicts. 
 SCHEDULE YOUR TIME 
 If you've followed the above steps, you should by now have 
 a reasonably good idea of how much time you have available 
 to you and what activities are going to serve your business, 
 work and personal needs. 
 Now it's time to schedule everything you need to accomplish. 
 You may choose to do this on a daily, weekly or monthly basis, 
 it's up to you. I recommend though that you start out by 
 creating daily "to do" lists until you get used to the discipline 
 of managing your time effectively. 
 Make a list of everything you would like to accomplish today. 
 This includes business, work and personal. Now prioritize those 
 activities in order of necessity, importance and urgency. When 
 thinking about priorities, make sure that if you run out of time 
 today, what doesn't get done is something that can wait until 
 tomorrow. 
 In addition to scheduling your activities, allocate realistic 
 time periods within which to complete them. By setting a time 
 limit for these tasks, you will force yourself to lift your pace to 
 get them done in the time alloted which in turn will force you to 
 become more productive. It will also help you discipline yourself 
 not to allow distractions to get in the way. 
 When scheduling, work with your effectiveness level as much 
 as you can. Schedule important tasks that require creativity 
 and clear-thinking for your most alert period of the day. 
 Routine or mundane tasks can be slotted into low energy/low 
 concentration periods. 
 Also, try and maintain and influence your energy levels with 
 diet and rest. A high carbohydrate breakfast will keep the 
 brain supplied with sugars for the early part of the day. But 
 by mid-morning, you may experience a sugar slump so get 
 into the habit of having a mid-morning snack to avoid this. A 
 banana will do the trick. Some people swear by protein (such 
 as an egg) at breakfast to delay the energy dip. Experiment 
 until you find what works best for you. 
 Still on the subject of diet, if you want to have a productive 
 afternoon avoid large lunches because they divert blood from 
 the brain and to digestion. If you've ever felt like taking a nap 
 after lunch, that's why. Also, don't drink alcohol at lunchtime 
 because it's a sedative. All you'll want to do is go to sleep. 
 Not very conducive to a productive afternoon's work. 
 BE RESULTS-FOCUSED 
 Focus on results, not on being busy. You are, I'm sure, 
 familiar with the Pareto Principle, also known as the 80/20 
 rule. The Pareto Principle says that 80% of unfocused effort 
 generates only 20% of results and the remaining 80% of 
 results are achieved with only 20% of effort. Focus on the 
 results you are wanting to achieve and look for ways to work 
 more efficiently. 
 MANAGE DISTRACTIONS 
 No doubt your activity log revealed an amazing amount of 
 time taken up with distractions. Distractions can take many 
 forms but let's look at three major ones: email, telephone calls 
 and casual visitors. 
 => Email 
 Check your non-work (i.e. non-job) email only once or twice 
 a day and deal with each item only once. That means reading it, 
 responding to it, filing it for later review or trashing it. Don't 
 leave it sitting in your inbox once you've opened it or you'll 
 forget what it is and waste time rereading it probably several 
 times over. 
 => Telephone Calls 
 Be disciplined with telephone calls. Have an agenda before 
 dialing and stick to it. Be clear in your own mind the purpose 
 of your call and the outcome you want. It's also a good idea to 
 schedule "telephone time" if you can manage it. This is an hour 
 or so every day when you make and return phone calls. 
 => Casual Visitors 
 Discourage chatty drop-in visitors by getting up from your 
 desk, continuing to appear busy, not having convenient 
 visitors' chairs (drape your coat over them or pile them up 
 with papers) or by saying something like, "Joe can I get back 
 to you on whatever it is once I'm done here? I'm under the 
 gun." 
 LEARN TO SAY NO 
 Get out of the habit of feeling bad about declining requests 
 from people to take on tasks that will erode even further the 
 precious little time you have available. Now, if it's your boss 
 and what you're being asked to do falls within your job 
 description, you obviously have no choice, but do you really 
 need to be on yet another committee? 
 USE DEAD TIME PRODUCTIVELY 
 Time spent waiting for an appointment or when you're 
 travelling can be put to productive use. Use that 15 minutes 
 you're waiting in the doctor's surgery to sketch out some 
 article ideas, write some classified ads or answer email. Same 
 thing when you're travelling. If you're travelling by air, try and 
 get a seat that will allow you to work. That may mean an 
 emergency exit or a bulkhead seat, for example. Any seat 
 that will allow you to work on your laptop comfortably is worth 
 the effort. 
 GET UP EARLIER 
 This one is a no-brainer. If you get up just one hour earlier 
 each day, you effectively create another 365 hours a year. 
 That's more than 45 working days. You could create a brand 
 new website in only 10 working days. You could write the 
 outline of a novel in the same time period. At least think about 
 it. 
 IMPROVE READING TECHNIQUES 
 Consider learning how to speed read to save time on your 
 business reading. Alternatively, learning more effective 
 reading strategies to extract the required information most 
 efficiently is another time saver. 
 These are just a few ideas to get you thinking about how 
 you can save time and create time in your day. By putting 
 these principles to work and constantly testing your activities 
 against the yardstick "does this make a worthwhile 
 contribution to my work, business or personal wellbeing?", 
 you will quickly develop a radar for time wasters and begin to 
 eliminate them from your life. By simplifying your life in this 
 way you will be amazed at how much more you are able to 
 accomplish in the time available to you and your dream of 
 giving up your day job for your own full-time business will 
 become a reality much sooner than you would have ever 
 thought possible. 
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 Elena Fawkner is editor of A Home-Based Business Online ... 
 practical business ideas, opportunities and solutions for the 
 work-from-home entrepreneur. 
 http://www.ahbbo.com
 
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