Gain expert insight & advice to small business marketing techniques by becoming familiar with these 28 resources.
Copyright (c) 2008 Donna Gunter
I'll admit it -- I'm an information junkie. I love to learn new things, so it's a good thing that I'm in small business marketing where new ideas and new trends emerge every day. Continuing to enhance your own professional/personal development, or investing in yourself, is a primary responsibility that owners of small service businesses often forget to do when they've got lots of business. Taking the time to read just one more article or go to just one more teleseminar or professional conference when you've got your plate full with clients is probably not on your top 10 list of preferred activities. However, remember that your clients are looking to you for cutting-edge information to best help them with their problems. Without this continued learning, you may find yourself quickly left behind.
Here are some resources that I read regularly and highly recommend to keep me in the loop to better serve my clients and enhance my own business:
Technology:
--PC World, PCWorld.com (I subscribe to the print version of this magazine)
--Steve Bass's Home Office newsletter (email newsletter) from PC World, http://www.pcworld.com/newsletters/index.html
--Lynette Chandler's Tech Based Marketing Blog, http://techbasedmarketing.com/blog/
--Sandra De Freitas' Tech Coach for Coaches (email newsletter), TechCoachforCoaches.com
Marketing:
--Joan Stewart's Publicity Hound's Tips of the Week (email newsletter and blog), PublicityHound.com
--Straight-Shooter Marketing by Alexandria Brown (email newsletter), EzineQueen.com
--Marcia Yudkin's Marketing Minute (email newsletter), Yudkin.com
--Robert Middleton's More Clients (email newsletter), ActionPlanMarketing.com
--John Jantsch's Duct Tape Marketing (email newsletter and blog), DuctTapeMarketing.com
--Ralph Wilson's Web Marketing Today (email newsletter), WilsonWeb.com
--Cathy Stucker's Bright Ideas (email newsletter), IdeaLady.com
--David Frey's Marketing Best Practices (video newsletter), MarketingBestPractices.com
--Fabienne Fredrickson's Client Attraction (email newsletter), ClientAttraction.com
--The Blog Squad's Savvy eBiz Tips (email newsletter and blog), BlogSquad.biz
--Kendall Summerhawk's Weekly Marketing Wisdom (email newsletter), KendallSummerhawk.com
Personal Development/Inspiration:
--Barbara Winter's Joyfully Jobless News and Winning Ways (email and print newsletters), BarbaraWinter.com
--Valerie Young's Changing Course (email newsletter),ChangingCourse.com
--Cheryl Richardson's Life Makeover (email newsletter), CherylRichardson.com
--Notes from the Universe (daily emails), http://www.tut.com/nftu.htm
--Rebecca Hanson's Museletter (email newsletter and blog), LawofAttractionTrainingCenter.com
Writing/Self-Publishing:
--Dan Poynter's Publishing Poynters (email newsletter), ParaPub.com
--Penny Sansevieri's Book Marketing Expert Newsletter (email newsletter), AMarketingExpert.com
--John Kremer's Book Marketing Tip of the Week (email newsletter), BookMarket.com
--Gail Richard's Author Smart (email newsletter), AuthorSmart.com
Speaking:
--Speaker Net News (email newsletter), SpeakerNetNews.com
Getting Organized/Feng Shui:
--Vicky White's Design Your Life (email newsletter), LifeDesignStrategies.com
--Beth Schneider's Process Prodigy (email newsletter), ProcessProdigy.com
General Business Management:
--Joan Friedlander's Business Your Way (email newsletter), LifeWorkPartners.com
This list is just the tip of the iceberg for me. New sources come to light every day. Set aside at least 3 hours per week for your own self-education. Your clients will thank you and your business will grow!
Kindle Publishing: Offer Your Special Report as an Ebook to Thousands of Kindle Users
Amazon makes Kindle publishing easy since the Kindle store is set up as a direct publishing tool allowing you to publish your own ebooks and sell them through Amazon. There are a few tricks and tips can help you to better utilize Kindle to publish your ebook. Here are my 7 best tips for successful Kindle publishing:
Top 7 Ways an Internet Marketing Virtual Assistant Can Help You Get Found Online
Most people do quick searches when they're looking to buy a product or service. Having a strong web presence is necessary if you want to remain competitive in a modern way. One way to get some help in this arena is by hiring an Internet marketing virtual assistant. Here are the top ways that the assistant can help customers find you right when they need you:
10 Best Strategies to Massively Increase Your Visibility Online
Increasing online visibility is the goal of most online business owners. There are many options available to increase your visibility, but only a handful that are able to stand the test of time. Here are my 10 most effective strategies to massively increase your visibility online:
