How Artificial Intelligence Can Transform Your Business

May 12
11:45

2023

kamal J Barman

kamal J Barman

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Our increasingly frequent interactions with Artificial Intelligence and the innovations associated with “smart”, “intelligent” machines is making the technology a practical, tangible, and useful presence in our lives. From its status as the stuff of fiction, AI is steadily shifting its position to a common, even household technology.

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Introduction

Our increasingly frequent interactions with Artificial Intelligence and the innovations associated with “smart”,How Artificial Intelligence Can Transform Your Business Articles “intelligent” machines is making the technology a practical, tangible, and useful presence in our lives. From its status as the stuff of fiction, AI is steadily shifting its position to a common, even household technology. AI does it all- collating copious amounts of data, predictive analyses, solving problems, and streamlining and automating everything. Superior AI algorithms, combined with Machine Learning, Big Data, Natural Language Processing, and related technologies reveal vast potential that can be tapped into and utilized, enabling businesses to scale and develop. 

What Is Artificial Intelligence?

Artificial Intelligence is centered around the technology that enables computers to duplicate human intelligence. Learning, arranging, and solving problems are specific areas of focus. Machine Learning is the subset of  AI that helps with collating, processing, and learning from a huge stockpile of data. This data is generally streamed through internet of things or IoT connections. ML can very quickly learn to learn from repetitive patterns, enabling it to detect changes or anomalies with ease. Deep Learning is a part of ML that performs even more complicated and progressive tasks, making it ultra-useful for businesses. For businesses, Artificial Intelligence and related technologies have helped with the automation of processes, providing useful and effective insights, and engaging with employees and customers, with little or no external intermediaries.

Role And Benefits Of Artificial Intelligence In Businesses Today

Artificial Intelligence has been transforming businesses in ways unimaginable. This section takes a quick look at how exactly this is being achieved: 

Sales and marketing: 

With more people choosing to stay indoors and keep online interactions limited to machines, AI is utilized to keep track of the data generated in these digital interactions. Personalized, streamlined suggestions help businesses reach target customers. Customers are in their turn happy and satisfied with the information received as it is almost always relevant to them.

Real time fraud detection: 

With the help of robust algorithms, AI and ML assess and compare client data to detect and alert against fraudulent activity. Banks can decide the credit limit for a client utilizing the same technology.

Automated workloads: 

The integration of AI into business processes is enabling the automation of routine work, without any human intervention. A variety of industry sectors have already implemented the technology to efficiently utilize time and resources.  

24/7 customer service: 

Chatbots, AI-based programs that can interact with a customer in their language to answer queries, are currently being utilized in every business sector. From password change requests to technical support questions, chatbots handle it all, in real time, 24/7.

Making better decisions: 

AI/ML- based predictive analytics help companies perform better through useful business insights, better strategic planning, and preventative measures for future scenarios. 

Cybersecurity: 

AI can detect and alert against potential threats to security and malware through the data it collates.

Facial and image recognition: 

This advanced form of biometric verification is utilized as a security measure in healthcare, social media and messaging, advertising, banks, retail, travel and tourism, and a host of other industries.

New and enhanced product functions: 

The increasing popularity of AI-based apps is creating a range of fully digitized products and services that are highly customizable to fit individual customer requirements.

Future Of Artificial Intelligence in Business

AI today is still a long way from the all-powerful, ultimate solution to every problem technology we envision it to be. Yet, AI technology has undeniably permeated into our daily lives, owing to its immense potential in ensuring the efficient utilization of resources through data collation and analysis. AI applications in businesses are projected to increase to massive proportions globally by 2025. Businesses are rapidly adapting to AI processes to better collaborate, engage, and create better business frameworks. Computers are well on the way to growing more sensible, more capable of quickly processing information with each passing day.

Artificial Intelligence For Your Business

Working to enhance rather than eliminate human efforts, AI and ML based innovations have enabled workers to better focus on creative tasks, letting AI take control of the repetitive ones. Fast processes, simplified, structured data selection, and the ability to detect and act make businesses rely on AI to stay relevant and functional in a digital environment. 

GeekyAnts - design and development company utilizes AI technology along with other well known cross platform techstacks such as flutter, react native, next.js etc to develop personalized, streamlined digital solutions to businesses globally. They have collaborated with startups, established businesses, and organizations looking to stay digitally relevant through AI adaption or implementation in new or existing processes. Known for their experimental approach towards all latest technologies, they have executed multiple successful AI based apps, winning accolades and highly favorable client reviews and looking forward to more dynamic collaborations.