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 Article: "Win The Confidence Game"
 By: Hershey Wier, MBA
 http://www.HersheyWier.com
 "Everybody's looking for a hero. People need someone to look up to."
 The lines from this popular song says *everybody,* and that must mean you, that 
 must mean me. That means over six billion people around the world... are looking 
 for a hero - someone to look up to.
 If heroes are in demand, that means there is a steady supply of would-be heroes. 
 Thus, The Confidence Game is by far one of the world's most fiercely played. 
 The Confidence Game involves conveying, aptly, confidence. How do you do this? 
 What is the secret to making everyone feel that everything is alright? That we are 
 on the winning team. That we're right and they're wrong. 
 The process can be dotted with pitfalls. Why? When was the last time you were 
 part of an organization / group in which everything was under control? No needs, 
 no problems. If you are in such an organization, you must have boarded a train 
 bound for Utopia. 
 For, the rest of us, there is no Utopia. Yet, would-be heroes have the task of 
 giving their people a bit of Utopia, if only through words and imagery, in order to win 
 hearts and minds. Here is where The Confidence Game ensues.
 Selling confidence means selling hope, selling promises, selling facades, selling 
 threats and selling lies. Would-be heroes overpromise with confidence, then make 
 themselves scarce when they fail to follow-through. Would-be heroes sell 
 lip-service. Display hubris. The smoke and mirrors are often effective, though 
 temporarily so. 
 Eventually, as the song says, the truth is found out. "I never found anyone to 
 fulfill my needs." Translation: The heroes never came through.
 True heroes are rare. True heroes exist because of a concept that few contestants 
 in The Confidence Game apply. Spot the key word below. 
 "I decided long ago, never to walk in anyone's shadow. 
 If I fail, if I succeed, at least I did as I believe. 
 No matter what they take from me, they can't take away my [*integrity*]." 
 (My adaptation.)
 Yes, folks, the word is *integrity.* The original lyrics used the word "dignity." Not 
 as important as integrity, in my book. Integrity and dignity don't necessarily go 
 hand in hand. Integrity means telling the truth, even when you've failed. Many do 
 not see dignity in doing this, and prefer to go the more cowardly route of covering 
 up. 
 The world is in desperate need of heroes. Heroes who work diligently and with 
 integrity. For the higher good, the good of all, not just for their own personal gain, 
 not for their egos.
 Do you walk the talk with integrity? Do you follow-through on your promises? Do 
 you work for the good of all? Do you realize that we must cooperate together from 
 our smallest societal unit, the family, on up to our companies, organizations, towns, 
 states, countries, and the world? 
 We are all connected. You are one unique link in the great multi-faceted chain of 
 humanity.
 The Confidence Game is just that, a game. Stop playing games and attend to real 
 lives. We can start by walking our talk with integrity. By making conscientious 
 efforts on behalf of the higher good - the good of all.
 Song: "The Greatest Love of All," lyrics, Whitney Houston.
 
 
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