How Is Todays Economy Affecting Affiliate Marketing?

Mar 11
11:22

2009

Anne P. Jackson

Anne P. Jackson

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Todays economy, as we all know, is affecting everyone. People in all walks of life are feeling the pinch of economic stress. How will this affect your decision to start an affiliate marketing business?

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In the 3D world,How Is Todays Economy Affecting Affiliate Marketing? Articles starting a new business requires quite a bit of start up money to get going. There are expenses from purchasing paper to renting or buying an office and/or production facility. I'm not sure that, even if I had the resources available, I would undertake such a task in today's economy.


An affiliate marketing business, however, can be implemented from scratch, with little or no start up expenses. All that is needed is a computer, and an internet connection, which you probably already have. If not – there is always the library!


Retailers are reporting that the amount of revenue generated form their physical or mall stores is down – but revenue generated from their online sources is up! Online shopping revenue continues to rise, in some cases by over 10%!


Those people involved in affiliate marketing today, while still earning impressive incomes, are also watching the economic trends and taking appropriate measures to ensure that their income continues to flow in. This involves careful research into the products and services that continue to sell as well as watching for what the consumers are looking for and then providing that product or service to them.


Market research can be difficult and time consuming and one of the biggest hurdles for newcomers to affiliate marketing to learn, understand – and use effectively! With the economy the way it is finding a profitable niche is more important than ever. There ARE profitable niches and digging into them with today's buyer in mind can turn out to be a goldmine for any affiliate marketer.


The problem remains, however, on just how to go about finding these profitable market niches. One approach would be to check the Google Trends and find out what people are looking for when they search on Google. Many, many people use Google as a sounding board of a type. They get a thought or an idea and wishing to know more about it they try various search terms on Google. They are information seekers. If there is a hot new product coming out on the market, chances are that it has been searched out through Google. This is where an affiliate marketer can do their research and find, not only a specific product to sell, but also the search terms that are bringing potential buyers to sites that are selling that product.


Another approach to finding out what people are looking for is to check the article submission sites and find out what people are reading about the most – what's popular. Again, these are information seekers, but delving deeper into the niches from these articles can help the affiliate marketers pinpoint the areas of most interest, profitability and then reveal the products and keywords that are selling.


For a newcomer to affiliate marketing, finding a profitable niche can be a daunting task.