Nothing sells products on the Internet better than the testimonial. No one wants to be the first one to have ever bought from you...they would feel fa...
Nothing sells products on the Internet better than the testimonial. No one wants to be the first one to have ever bought from you...they would feel far more comfortable knowing that there are other satisfied customers out there. People trust testimonials. You see them all of the time on TV, radio, print ads and especially the web where trust has been slow to build. But how do you get a testimonial?
If you are an artist that attends a lot of art shows, take along a small camcorder to your next show and ask customers if you can film them giving you a pleasing comment. Most will really enjoy the idea of being on your website. You can collect written testimonials from just about anywhere...blog comments, a guestbook either on your website on right on your show table and you can even solicit testimonials from store or gallery owners that you deal with. You can get a testimonial from almost anywhere!
Written testimonials are great but video ones are even better. This is because the Internet is such a visual tool compared to print. It is more akin to a TV show or infomercial. Also, video testimonials are harder to fake than a written one. On many websites, there are plenty of fake written testimonials around and that doesn't help build trust in the general populace about doing business on the web. Be honest, be up front and show the world how much your friends and satisfied customers love you! Running a successful Internet business is easy with the tips, techniques and secrets that you can learn from me!
How can you sell more of your artwork online and make bigger sales?
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