Home Party Businesses : How To Boost Sales At Home Parties & Direct Sales Profits

Jan 27
08:18

2009

Patricia Makhulo

Patricia Makhulo

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Now do you see why a home party plans business is about you? You are your own advertisement, your own walking billboard, your own marketing, your own promotional. The manner in which you conduct yourself will determine whether you continue to be a struggling home party consultant or a 6-Figure home party success.

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I am heard often saying that a home party plan business is not about the home party company.  A home party business is about you,Home Party Businesses : How To Boost Sales At Home Parties & Direct Sales Profits Articles the home party consultant.  I would like to explain myself.  Direct sales home parties are a great way to make sales, but not if you are going about it as I am about to describe. This particular was inspired by the movie How To Loose Friends and Alienate People, which I do not recommend you watch

1.    Verbal Diarrhea, don’t stop talking.  Just go on and on about your wonderful home party company, its’ wonderful products never noticing your prospects eyes have long since glazed over.
2.    Become a stalker, harass your friends, family and neighbors, and when that doesn’t work, take to the mall, put fliers on the windshields of cars.  Drive-by prospecting is also recommended. When the people you are chasing after say no, just ignore them, after-all what do they know! Besides everyone else is building their home party business in this manner so it’s got to be the right way.
3.    Don't find a best fit solution.  Try and sell them everything in the home party companies catalog.  Shove it down their throats if you have to!
4.    Always be focused on yourself.  We all love a home party consultant that tells everyone who will listen that they are only doing this for the pink Cadillac, white Mercedes, or the big bonus check, or the vacation!
5.    Never deliver home party products on time. In fact, it is better not to contact the customers once the transfer of legal tender has transpired, let them figure it out on their own!
6.    Goodness do not and I repeat do not follow up with home party sales, never ask how they enjoyed the products, what they liked or disliked.
7.    At your home party demonstrations, makes sure your hostess is untrained and clueless.  Simply cut her or him out of the proceeding, after all her job was to bring live breathing and warm bodies to you!
8.    Remember you are not selling, just sharing.  I wonder why it is called direct sales? You know what they say, sharing is the icing on the cake!  After a great in home party demo just sit back relax and never ask for sale!
9.    Do not and I repeat do not ask for help to get your home party business off on the right foot.  Trust everything your upline says, even when your gut tells you otherwise. It is always better to stumble in the dark. 
10.    Never ask for referrals. After all how can you?  If you have been guilty of the misdemeanors listed above, it is no wonder “oh no here she comes”, is how people identify you as they quickly pull down the curtains, cross over to the side of the street!

Ok here are three things I'd like to leave as food for thought, courtesy of Mark Sanborn:

1. "Don't sell products or services. Instead, create an experience for your customers."
2. "Go beyond simply satisfying the customer. Aim to astound."
3. "The pleasure of the buying experience is as important as the price of the product."

Now do you see why a home party plans business is about you?  You are your own advertisement, your own walking billboard, your own marketing, your own promotional.  The manner in which you conduct yourself will determine whether you continue to be a struggling home party consultant or a 6-Figure home party success.