Email Solo Advertising: A Lucrative Option?

Are you getting any favorable response from the prospective customers or not? Why waste time on such ineffective tools. Here is the latest mode of product marketing which is more reliable and trusted solo email advertising.Today, advertising products and services is a lot easier with the rise of the internet. Together with the development of various, countless products appear a lot of new marketing techniques using the convenience of the internet. E-mail advertising gives a new face to advertising technique.What is solo advertising? This refers to email newsletters, containing information about a product or services but assures the audience of a reliable source. Basically, it allows other advertisers to send out a special and exclusive offer about a service or product to prospective and opt-in members.Is there a difference with solo ads and direct mail services? Essentially, those two are the equal thing but the former's edge is the source reliability. For example, a certain website company offers mainly marketing ideas and tips to subscribers.To promote solo ad mailing, subscribers are informed first-hand after subscribing to their newsletters or ezine articles that they can anticipate a solo advertisement mailing from them at least once a week in addition to the main services that are mailed on a weekly basis such as the reader's digest. However, a solo ad must be mailed at least once a week or less to those subscribers.Generally, there are two ways of finding audience for your solo email marketing:1. Include solo ads as portion in the newsletter.2. Set up a secondary inner page with a specific topic that may include special offers and promos after person's subscription.It is also important to be careful on the details of your solo advertisements. Here are some things to keep in mind.ï    Place [Ezine Name] first in your subject line. This is the better way to make sure those subscribers or members know and understand where the offer comes from.ï    Generally, CPMs do the commanding rather than Postmaster Direct. To direct the same CPMs, do make a list that will enable you to get the similar information. ï    If can't afford to carry out this, don't lose hope. Remember that usually, a lot of consumers will still agree to the idea of a one-product- one- offer email in it.ï    Avoid mailing too many to all your subscribers. Instead, maintain your offers targeted and attractive, and also observe the degree of frequency. If you obtain a startling rate of unsubscribe or a huge amount of positive comment, adjust accordingly. Now, we come to more specific question- what is the content of a Solo Ad? What can it offer?ï    Free works. Capture the attention of the readers by giving or offering something that can attract them to visit your website and subscribe. Examples are free trial download, subscription, e-book.ï    Special Offer and Promos. You can offer special prices to readers on products, seminars, and workshops.ï    Build in-house listing. To advertise your site, construct a "request to visit your site". A Solo Ad that shows all the facts about your new site offerings and content. ï    Holiday advertising. Many people celebrate holidays so, make special offers for holiday services and product specials in advance.ï    Other Special bonuses. Offer additional sponsor ads to subscribers in succeeding issues for free. No wonder, newsletter solo mailings are "IN" in the industry today. With the bundles of benefits awaiting you, this maybe a potential lucrative option for you to earn more while work less.  What are you waiting for? Grab it now before it's too late.