What are the 3 Types of PMS? Which one fits you?

Jul 7
22:03

2025

Viola Kailee

Viola Kailee

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Portfolio Management Services (PMS) in India have become a preferred investment avenue for high net worth individuals (HNIs) looking for personalized and professionally managed investment solutions.

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Introduction

Unlike mutual funds,What are the 3 Types of PMS? Which one fits you? Articles PMS offers customized portfolios, catering to individual financial goals, risk appetite and investment horizon. Understanding the different types of PMS is essential for investors to align their investment strategy.

What is a Portfolio Management Service (PMS)?

PMS means investment services offered by professional portfolio managers who manage individual portfolios on behalf of clients. These services are regulated by Securities and Exchange Board of India (SEBI) and are designed to provide customized investment solutions, primarily in equities, fixed income and structured products.

Types of Portfolio Management Services

SEBI recognizes three types of PMS, each differing in the degree of control exercised by the portfolio manager and the client:

1. Discretionary Portfolio Management Service

Definition: In Discretionary PMS, the portfolio manager has full authority to make investment decisions on behalf of the client, without prior consultation for each transaction.

Key Features:

  1. Autonomy: Manager selects and executes investment strategies independently.
  2. Efficiency: Quick decision making allows for timely response to market changes.
  3. Customization: Portfolios are tailored to the client’s risk profile and investment objectives.

Ideal For:

  1. Investors who don’t have time or expertise to manage their investments actively.
  2. Those who prefer a hands off approach, entrusting decisions to professionals.

2. Non-Discretionary Portfolio Management Service

Definition: In Non-Discretionary PMS, the portfolio manager advises the client on investment opportunities, but execution occurs only after the client’s approval.

Key Features:

  1. Client Control: Investors retain decision making authority over their portfolios.
  2. Collaborative Approach: Manager provides research and recommendations, but client makes final decisions.
  3. Transparency: Client is involved in every transaction, so clarity.

Ideal For:

  1. Investors with a good understanding of markets who want to be involved in decision making.
  2. Those who want professional advice but want to control their investments.

3. Advisory Portfolio Management Service

Definition: Advisory PMS involves the portfolio manager providing investment advice, while the client executes trades independently.

Key Features:

  1. Guidance: Manager provides insights and recommendations based on market analysis.
  2. Execution Responsibility: Client is responsible for implementing the advice.
  3. Flexibility: Investors can choose to act on the advice at their discretion.

Ideal For:

  1. Seasoned investors seeking expert opinions to supplement their strategies.
  2. Those who prefer to manage their portfolios but value professional insights.

Comparison

Feature Discretionary PMS Non-Discretionary PMS Advisory PMS
Decision Authority Portfolio Manager Client Client
Execution Responsibility Portfolio Manager Portfolio Manager (post-approval) Client
Client Involvement Minimal Moderate High
Ideal For Passive Investors Collaborative Investors Active Investors
Customization Level High High Moderate
Time Commitment Low Moderate High

Pros and Cons

Discretionary PMS

Pros:

  1. Professional management with minimal client involvement.
  2. Quick decision making can capitalize on market opportunities.
  3. Portfolios tailored to client objectives.

Cons:

  1. Clients have no control over individual investment decisions.
  2. Potential misalignment if communication between manager and client is poor.

Non-Discretionary PMS

Pros:

  1. The client has control over investments.
  2. Benefit from professional advice while making informed decisions.
  3. Transparency in portfolio management.

Cons:

  1. Decision making can be time consuming, and may miss out on opportunities.
  2. Clients need to have a good understanding of market dynamics.

Advisory PMS

Pros:

  1. Access to expert insights and market research.
  2. Flexibility to act on advice based on personal judgment.
  3. Cost effective compared to other PMS types.

Cons:

  1. Execution responsibility lies with the client.
  2. Effectiveness depends on the client's ability to act on advice promptly.

Which PMS to Choose

Choose the right PMS type based on:

  1. Investment Knowledge: How well do you understand financial markets?
  2. Time Availability: How much time can you dedicate to managing investments.
  3. Control Preference: How much control do you want to have over your portfolio.
  4. Risk Appetite: How comfortable are you with investment risks.
  5. Goals: Match the PMS type with your short-term and long-term goals.

Investment Amount and SEBI Registration

SEBI requires a minimum investment of ₹50 lakhs for PMS accounts. Ensure the portfolio manager is SEBI registered and follows the regulatory guidelines.

Summary

It’s crucial to understand the differences between Discretionary, Non-Discretionary and Advisory PMS to make informed investment decisions. Each type has its advantages and suits different investor profiles. By evaluating your preferences, financial goals and risk appetite, you can choose a PMS type that fits your investment strategy.

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