With the massive political media budgets being unleashed on the voters, are the commercials actually persuading?
In the past five Presidential elections, we have learned a lot about the voting habits of Americans. Using only age, race, income level, location and party affiliation, I can tell you what cable shows, radio stations, newspapers, Internet sites and broadcast television programming these demographics prefer. This information will satisfy the typical advertising agency aimed at spending their client’s money wisely. However, a political advertising consultant will go a step further, asking more direct questions about these statistics.
Google Adwords TV - Survival Guide
With no help from Google. No operator to answer your call. No customer service person will respond to your email. You are on your own. Google Adwords TV is an effective way to affordable advertise our product to a national audience, but the hours you spend failing may not be worth it. We offer our suggestions for success with Google Adwords TV.Cable Television Advertising Wins Local Election – A Success Story
Winning an election requires a major time investment, or does it? With properly developed low cost political commercials and micro targeted media placement on local cable, winning just became a lot easier at the local level.Purchasing Political Media With A Limited Campaign Budget
There is never enough money for all the campaign's goals. The unfortunate reality of this monetary shortfall is the media budget takes a big hit. The most important word of mouth in the days leading up to an election is television and/pr radio. There is a solution.