Keyword Research: The Best Keyword Research Tool You Need to Know

Dec 24 08:42 2010 Pankas Carter Print This Article

After knowing how important that is to have a keyword in your domain, you need to do the keyword research about which keyword you want to rank well in the Google. 

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After knowing how important that is to have a keyword in your domain, you need to do the keyword research about which keyword you want to rank well in the Google. 

What tool you use to do keyword research?

There are many free tools and paid tools available for you to use.  However, I am going to talk about Google Adwords Keyword tool.  It is very simple and easy to use. 

Other paid keyword research tools you need to know: Microniche finder, Market samurai.  These are just a few of them.

The purpose is the find out the particular keyword that there are a lot of searches locally if you are doing business mainly in the US.  However, if you are dong business outside of the US, you have to look at the searches under the Global column. 

Here is the instruction on how to set it up

1.     Go to Google and type “Google adwords keyword tool” in the Google search box.  

2.     Click the one that is on the first of list.

3.     Type in the keyword you think you are going to use in your domain.  For instance, “SEO Tips” is your keyword. 

4.     Enter the captcha in the box

5.     Click the “Search” button

6.     Click the “Column” button on your right-hand

7.     Deselect the “Global monthly search” if you are doing business in    the US.

8.     Select the “exact match” on your left-hand side.

What is the purpose of doing a keyword research?

It is about the keyword that visitors are searching locally every month.  This is a way to find out the keyword demand before you provide the supply to them.  This is very crucial for online business.  If you do not, you will have a hard time getting target traffic unless you have money to spend on paid traffic.

Checking the competition

Then you need to look at the backlinks and you are interested in the quantity as well as the quality of the backlinks.  So, we go to Yahoo Site Explorer at

After you click it, you'll come to a results page.  From there you need to click the “Inlinks” button which is in the "Results" box.

When you go to Yahoo Site Explorer and enter a URL to check for backlinks you have the option   of saving the top 1000 results as a TSV, or text, file.  If you open Excel and import this file as tab delimited it will sort all of the URL’s into one column for you.  Then all you have to do is copy and past your list of URL’s into the Bulk Page Rank Checker. This is a LOT easier than copying and pasting all of those URL’s.

As a rule of thumb, if you find half of your results with Page Ranks of 3 or more, then it's going to be very tough to beat.  So you would look at the next 20 along with these 10 results and then determine if the backlinks are still predominantly low PageRank.

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Pankas Carter
Pankas Carter

Pankas enjoys writing about his internet marketing journey, especially Search Engine Optimization tips. Please check out his site to learn more about  seo tips for newbies

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