Is Your Website Overlooked by Search Engines?

Jan 2
13:18

2024

Hani Banna

Hani Banna

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Are search engines overlooking your website? If your site is information-centric, it's likely that a database is used to deliver the content. However, this can make your valuable content invisible to search engines as they typically do not index search results on your site. This leaves you with a wealth of information that search engines can't index. But don't worry, there's a simple solution: storing your content in a dual format.

The Dual Format Solution

The dual format solution involves keeping one version of your content in the database and another in static HTML formatted files. The static version is then submitted and indexed by search engines. This is a programming-free,Is Your Website Overlooked by Search Engines? Articles 20-minute process.

If your site doesn't have a large content database, here's what you can do:

  • Visit your site and perform a search that returns the most results from your database.
  • Save the source code of the search result page to a static HTML file and publish this file to your website.
  • Submit this page to all the search engines.

And just like that, your website content is visible to the world.

For Larger Databases

If you have a larger database, you're in luck! Here's a method that will create powerful jump pages:

  • Creating the static pages: Visit your site online and perform a single search for each major content category. Save the source code of each result screen to an HTML file. Be careful with the naming of the individual HTML files. Repeat this for all the categories.
  • Publish the static pages: Your content is now in a static format which is search engine ready. Publish all the static pages into a new directory on your website.
  • Create a master page: Instead of submitting the static pages one by one, create a master page which contains links to all of the static pages. Only the master page needs to be submitted to the search engines. The search engines will then crawl through the rest of the pages.
  • Submit to the search engines: Submit the master page to all the major search engines.

If you performed your searches cleverly, you will have keyword-specific static pages. These will generate significant traffic from search engines as they will be rated very high.

For lengthy content pages, consider breaking down the static pages into three levels: articles, list of articles, and a master page.

Within two to four weeks of submitting your master page, you should see impressive traffic from your category-specific static pages.

Remember to refresh and resubmit the static pages at regular intervals, monthly would be sufficient.

Keep it simple. If a single static page is enough, leave it at that. If you have time, plan out how you can get the most value out of your content.

For any questions or queries, feel free to contact me.