How Traditional Lighting Industry Make a Breakthrough

Nov 29
10:00

2011

Dava

Dava

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After experiencing the fiery production and marketing situation in the first half this year, now it is at the bottom in the second half, LED lighting has been a talking point.

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 Facing to the situation that people have paid more and more attention to the LED industry,How Traditional Lighting Industry Make a Breakthrough Articles will traditional lighting industry be able to overcome the plight? However, there still exists opportunity for the traditional lighting industry despite of the current market environment.Tough and long journey for LEDAlmost a year, LED is a bubbling with noise topic. It is said that LED obtains the country's policy support and all the local governments' various preferential measures, besides "green life" concept is widely spread. Superficially, it can be expected soon that LED lighting will take over the traditional lighting market. Nevertheless, there is still long way for LED to go to take the place of traditional lighting, according to Lbgoo.At firstly, LED technology, a kind of high and new technology, is not mature yet. Although there are frequent breakthroughs in research in Japan, Europe and Taiwan, after all it is just a research in the laboratory not practical. Additionally, all the lighting giants in the other countries just wait and see or have a try prudently.Not long ago, Malaysia Penang LED lighting project has been laid aside because of technical and cost issues. In some regions of our country, the installed LED lights have problem with high frequency of maintenance and replacement, shortage of the total flux and other issues, as a result, the argument on whether the LED light source is harmful to the eyes or not is undecided. It has to say that LED technology needs further development and improvement.Secondly, rare-earth prices influence the development of LED industry. Rare-earth is the important raw material of the LED lighting products. Although the data from Baichuan says, the rare-earth price goes weak again after National Day, so it is hard to predict the price trend. In addition, rare-earth belongs to non-renewable resources and it is therefore the editor of Lbgoo thinks the influence should not be underestimated.Moving trend to find a way out for traditional lightingAlong with the development of technology, we believe that LED's technical and raw material problems will be solved finally. However, the general trend is almost stable despite of the long journey of replacing the traditional lighting with LED. Facing to this main trend, it is urgent for traditional lighting industry to take precautions and seek the way of development. Editor of Lbgoo says there are three aspects to be taken into account as following:The first is to do their part well. The traditional lighting industry must ensure quality of products, research and development of new products, brand building and the service attitude etc. basic work to be effectively implemented. No matter how the external situation confused is, the enterprises with excellent products, loud brand, good service attitude will always be trusted by consumers.The second is to speed up the industry's transformation. With existing situation, traditional lighting industry constantly needs to learn the new R&D technology, mode of production and management concepts as well as make up the insufficient of industry supply chain. Consequently, traditional lighting industry has well prepared and will not end up with gloomy even LED becomes the main trend one day.The third is to seek another better way to develop. For example, there is a public service ad that appeals energy-saving and environmental protection beginning with "light is used for lighting, not for heating." We can consider that whether the last sentence is useful for us or not.Our traditional lighting industry can also try to build a concept of "Memories / Nostalgia" , just like the popular "Han Clothing Renaissance" nowadays. Then we should dig deeply the added value of the traditional lighting products and help people to express their memory of the past through the products, making users to feel that warm lighting is waiting for them at home like their beloved families. Finally the traditional lighting industry will achieve the goal of expanding market share.Although the LED currently has attracted much more attentions, it is still too early to dominate the market entirely. In another word, traditional lighting has a favorable opportunity to develop yet. However it is determined by the manufacturers if they are able to grasp it.article comes from http://www.hqew.net/events/news-article/1952.html