Asia region is really going popular for women travelers and has a stronger trend year by year.
It would not be only groups of men who love to travel to Asia for exciting entertainment night lives anymore. Supporting international findings that girlfriend getaways have become an increasingly popular trend, which has noted a marked increase in the number of reservations made by Western women to Asian destinations in the past year. Many statistic data from researchers such as a recent Mastercard report ‘Women Travelers of Asia Pacific’ which suggests that around 4 in every 10 Asian trips are made by women travelers – a big jump up from the 1970s estimate of 1 in 10.
In light of this trend, hotels are fast realizing the profitability of girlfriends going East. From indulgent spa treatments and shopping marathons to beach getaways and fine wining and dining options, hotels are catering, promoting and pandering to the sisters and their traveling pants.
Hotels in Thailand, such as the Banyan Tree, JW Marriott Hotel, Marriott Resort & Spa Millennium Hilton and Peninsula Hotel in Bangkok have all hosted exclusive women-only packages, often incorporating shopping and spa into itineraries with temple visits and river tours. Meanwhile, Phuket has strong female appeal with its mixture of nightlife, beaches and national parks.
In Indonesia, women traveling with women might stop for a sojourn in the bustling city of Jakarta for its shopping, followed by the beautiful beaches and hillside environs of Bali. The Alila Hotel in Jakarta has a women’s only executive level floor to afford women a safe and comfortable atmosphere.
Meanwhile, the stunning environment, friendly people and entertainment options of Bali also make it a favorite choice among female travelers. Luxury resorts are heavily promoting their spa services to women too including the exclusive Oberoi Resort, the Melia Bali Villas and Nusa Dua Beach Hotel & Spa.
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