Business gain is linked with identity stealing?

May 17 06:56 2012 Ranganathan Print This Article

Corporate must be aware of the problem due to identity theft and to understand it better, they should study the animal.......

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‘Identity theft’ is a very common in human world.  Mostly the people from the affluent society,Guest Posting the political leaders, administrators, business magnets etc are the most common victims of identity theft.  Interestingly the problem of identity theft is very common in animal world also. 


Identity theft means someone steals the identity of someone in order to gain something. 


The problem of identity theft exists rampantly in the animal world also.  Interestingly, ‘to escape and to catch’, many animals use the above ‘trick’.  For some animals, stealing the identity of the other animals serves an entertainment or sport value to wallow away the time. 


It is reported that margay wild cat, jaguar, puma etc., do imitate the call of its prey animals to attract them.  All the above animals are predators in nature.  To know the prey, the best way is to mimic or imitate the call of the prey animals so that they respond positively.  When the prey animals respond, the predator can easily recognize their presence or whereabouts.  For a business gain, some predatory animals like wild cat, jaguar and puma bows down to the level of a prey by imitating their sound, cheat and then win.  


Contrary to that, some moths that are the favorite food of some bats known to produce the sounds of other moths that are least liked or preferred by the bats.  In response to the sound produced by the moths, the bats avoid the moth thinking it to be not its preferred food.  Here, one demote oneself like the other and escape predation. 


The issue of vocal imitation or vocal mimicry among lyrebird or racket tailed drongo are no way different. 


In the case of parakeets, the issue of vocal imitation is done neither to attract the prey nor to escape from the predator.  It is an event of entertainment, getting entertained or entertaining others. 


The issue is how to connect the above context in the corporate situation.   In most corporate, vocal mimicry is very common.  A little more evolved form of vocal mimicry can be seen among corporate employees and that is ‘mimicry at the level of expression or intent’.   Many people showers concern and care for others in the corporate world.  What they display is not their true identity but the stolen one.  In most boss-subordinate relationship, people tend to use the trick of what the other person likes or dislike to win the game.


Whether it is the imitation of a prey or a predator, an imitation is an imitation and it is not true. 


Vulnerable prey and weak predator succumb to imitating others.  Understand whether your corporate culture support vulnerable prey or weak predator or identity thieves. All the three are equally bad, diminishing and obstructive to prosperity.


Learn from the animal world the untold lessons of corporate management. 


Ref: Management book- Jungle wisdom for corporate management- lessons from university of nature by Swami Sukhabodhananda and Dr S Ranganathan       

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Dr S Ranganathan, Director, ClinRise Derma Pvt., Ltd., Chennai

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