Creating Engaging Elearning Contents through Elearning Software Solutions

One of marketing strategies that has been used over and over again is the strategy in which a certain product outclasses its competition. If a certain mobile phone manufacturing company will produce a phone capable of playing MP3, has a 3 mega pixel camera and 3 gigabyte storage, it’s competitor will launch a better phone that plays MP3, MP4, video clip, has a 5 mega pixel camera, 8 gigabyte memory and it’s Wifi enabled. It is always like that in the marketing business. It’s like their motto is “All inventions can always be outdone”. In the elearning or online learning industry, the competition is the same; the efficiency of an online education system depends on the learning content it offers.

The quality of online materials developed for educational purposes depends on Elearning software solutions to provide high quality videos, interactive quizzes, engaging lectures. That is what the software is for. The need for a more user-friendly authoring software has grown enormously because user friendly software does not require highly proficient IT professionals; it is due to it’s easy to learn features. However like teachers, authors should not solely depend on the software itself because, teaching is an art. That no matter what the innovations technology brings skill is still the best when it comes to teaching. Like the saying from the fairytale pied piper: “it’s not the pipe, it’s the piper.”

So how does an author create an effective content? How does an author assure that students will be able to learn from what they have created?

Module designers have the burden of misunderstanding their target market, unlike real teachers. They provide a teaching method without seeing how their students react on the lesson plan they have authored. The challenge for authors is to create effective materials without them personally monitoring the learning process of their students.

Conducting a survey among students can help an educational materials designer to have a background on how he/she will create his/her the lesson outline and actual modules for students. This can be achieved by hanging out in student-oriented forums. Simply create a survey thread and let forum members react on the survey. This research is valid, one because the surveyed are students and they are students who are net surfers, as well. The results can greatly help in fine tuning materials towards its target market.

Studying your top opponent or competitors is a good way to determine what is lacking in your materials and modules. Buying their software and studying how they create content can help you understand them and use the information gather to create better materials than the one they have released.

Make the learning experience engaging and exciting. If students like how they are being taught, the teaching method is far more successful. Interest in gaining new knowledge makes student participate in lectures and study more on their own. Authors and curriculum designers can create high quality materials because of elearning software solutions that help produce effective educational elements. However, authors should not solely depend on the software. They should always be creative in providing materials that is enjoying and engaging like lessons in real classrooms.