How Are My Promotional Mugs Printed?

The specific method used to print your order of promotional mugs will depend on several different factors, including number of colors in the design, type of material that is to be printed, the specific colors in the design and the price that you pay for your promotional mugs.

-          Screen printing is used for simple designs where the colors are clearly separated, there are no half tones and the area to be printed is at least the same size as the design. Screen printing is the fastest method of printing promotional mugs, as it can be fully automated and several thousand mugs can be printed per day this way.

-          Transfer printing involves printing the design onto transfer paper and then applying the transfer to the mug by hand. Your promotional mugs may be transfer printed when the printed design takes up a larger area than the standard print area, or when the design is to be printed onto steeply sloping or curving surfaces. It’s also used with four colour print processes, and on designs that have very fine detail.

-          Digital printing is sometimes used for smaller orders. The process uses a printer similar to your office laser printer to print the design to specially coated paper that is then applied to your promotional mugs as a transfer print. This method is most often used when the design includes photographic prints, or when high resolution quality is required.

-          Dye sublimation printing uses organic dyes and special inks that release their colors when exposed to heat. The design possibilities and bright colors can be stunning.

-          Laser etching results in high quality printing that is carved into the surface of the mug giving a bas relief appearance.

-          Full colour printing process uses the four colour scale (CMYK) to print a full range of colours on any surface. It’s ideal for use when the design is larger than the standard print area, or is meant to be a wraparound design.

The design that you want printed onto your promotional mugs will often determine the best printing process for your order. The design that you want will also sometimes be determined by your choice of mug and design, since not all designs are appropriate for all styles. If you are interested in a particular style of promotional mugs, speak with an account representative at your favorite promotional products supplier. They can help you choose the right mug for your purposes, or work out the right design for the mugs that you choose.

There are literally dozens of promotional mugs that you can choose to advertise your business, promote your services, introduce yourself to new customers or thank your existing customers. Promotional mugs are a great way to get your name out to your customers and prospective customers in a way that they’ll appreciate and use day in and day out.