Internet Time Bomb Ticking

Feb 12


Stephen Bucaro

Stephen Bucaro

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Internet Time Bomb Ticking

By Stephen Bucaro

This morning I joined a traffic exchange network. You are
probably familiar with traffic exchange networks. You
logon to a traffic exchange network and earn credits by
using their application to view the web sites of other
members of the traffic exchange. You trade the credits for
visits to your web site by other members.

You are required to view the other members web page for a
specific time, usually 30 seconds, then you have to click
on a button to view the next web page. This is a useful
way to earn traffic to your web site.

The power of using traffic exchange networks can be
increased if you are a member of one or more banner
exchanges. By placing banners on the page that you submit
to the traffic exchange, you can earn banner exchange
credits and traffic at the same time.

I have been warning visitors to that
traffic exchange applications that do not maximize the
browser window are useless because, by making the browser
windows small enough to expose only the "Next Site"
button, users run four or more of these applications
simultaneously. Nobody actually sees your web page.

I have also been warning that traffic exchange
applications that have a timer less than 30 seconds are
useless because most people access the web via a 56K
dialup connection. Unless the web page that you submit to
the traffic exchange can load before the time expires,
nobody actually sees your web page.

But the traffic exchange that I joined this morning does
not require you to click. This traffic exchange
application advances pages automatically. This is of
critical importance because the user now does not even
have to be in the same room as the computer that is
logged on and earning credits.

This is time bomb ticking for the Internet. You may be
using a quality traffic exchange that maximizes the
browser window, has a 30 second timer, and requires you to
click. But what if that traffic exchange, in order to meet
its commitments, is purchasing traffic from a no-click
exchange? You are then exchanging your high quality clicks
for useless hits.

Members of the no-click traffic exchange can earn banner
exchange credits while watching TV in another room. If
you are a member of a banner exchange, you are trading
high quality banner exposures for useless banner

There is no limit to the number of credits you can earn
with the no-click traffic exchange. The user agreement for
the traffic exchange that I joined this morning clearly
states "If you leave the hitbar on all night, you will get
credits all night long". The traffic exchange users not
only don't have to be in the same room - they don't even
have to be awake!

Here's where the time bomb comes in. People are flocking
to these no-click traffic exchanges. It makes sense, you
can earn banner exposure credits with no work. You might
even be trading your worthless credits for visits from a
person who actually looks at the web pages.

Millions of people will be running these applications all
night long. Many will run them 24/7. This will generate
an enormous amount of traffic, slowing down the entire
internet. And all this traffic will consist of computers
automatically cycling through web pages that no human is
looking at.

The only thing that can prevent this time bomb from
exploding is if banner exchanges block the IP addresses
of all automatic traffic exchanges and don't give credit
for banner exposures generated by them. And if traffic
exchanges requiring the user to click guarantee that they
are not redeeming credits with hits from automatic
traffic exchanges.

But this will not prevent the users of these applications
from slowing down the internet with massive mindless
traffic. The only solution is for the Internet itself to
block the IP addresses of all automatic traffic exchanges.
However, I'm afraid this will not happen until after a lot
of damage has been done, if ever.

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