How To Increase Your Page Rank Using Article Marketing

Website promotion is a continue process and is held by different strategies. Many techniques such as content development, search engine optimization (also known as SEO), search engine submission and website directories submission are used to increase the traffic to a site. You must have in mind that you are in a permanent competition with other websites from all over the world to get place in the high site of the search engines and its directories.

However, when you are struggling to build back links to your website, you must be careful. You've probably heard about the so called "link farms". These are huge lists of links that may or may not be separated into categories (sometimes there are more than 50 on a single page). In the early days of the web, when search engines weren't very good at finding these kind of things, link farms were useful, but now the search engines look at them suspiciously. All major search engines now are looking at the relevance of your back links, and it is not about being banned for a bad back link, but it will be discounted, and you waste your time.

One of the most important methods for website promotion is to enlist your website in famous search engines and high page rank website directories and article directories. This will directly help you increasing your popularity and link building of your website, but apart from these there are many other reasonable methods that help in receiving back the correct and the desired results. And the most dynamic strategy of website promotion of Internet marketing is article marketing.

Article marketing allows you to use a huge variety of keywords related to your website's theme, thing that you can not do in your website, gives you the possibility to get in a multitude of article directories and gain a lot of back links to your website, also your article can be published on several websites by webmasters looking for fresh content, and that brings you more back links and more exposure to your website. Don't forget about the article syndication, which means more back links and more exposure.

All you have to do is to add a link pointing to your website in the resource box of your article, and to submit it to every high page rank article directory. You can also set up a blog for free in Blogger or in WordPress and posting there articles related to your website. There are also social networking sites like Squidoo or HubPages which are very well seen by the search engines and can bring a lot of exposure and back links to your website. Posting in these sites is very similar with submitting articles to article directories.

Corroborate all these with bookmarking all your published articles to the social bookmarking sites and you will get tons of solid back links to your website, which means popularity and high rank page, and you will get also tons of free targeted visitors to your website. Free because you don't have to pay for them, and targeted because only people interested in your topic will read your articles, and if they find them interested, they will follow you to your website.

But you must not forget that a good article is based on a topic related to your website's theme, on a proper keyword and on a good headline, in order to be helpful for your website promotion. Unfortunately, many web masters try writing and distributing articles only a few times, and quickly give up when they see that one article is rejected by an article directory. You should not give up. On the contrary, this should be a sign that you must work harder and you must perfection yourself. Tenacity and constance are the keys of the online success. If you want to find out more about how to increase your page rank using article marketing, visit my site.