Finding the Best Location for Your Vinyl Banner

Jan 31 00:01 2020 Tony Johnson Print This Article

Creating the perfect space for your customized banner is essential for customers to be able to find your place of business.  This article includes some tips and tricks to help you do so correctly. 

If you have decided to purchase a banner,Guest Posting it is very important to place your new banner is a position that will do your company the most good. By selecting the proper location, you can ensure that your new purchase will perform up to expectations and that it will be able to function to the utmost.

The old slogan, “Location, location, location,” applies to much more than real estate. When you are placing a banner, this is the most important factor. Here are some useful tips to help you find the best location for your banner.

  1. Make it Visible - Placing a banner on the side of your building or under an overhang can greatly reduce the ability of potential customers to see this banner. You will need to make sure that your banner is located where it can be easily seen from the majority of directions and angles.
  2. Try it Out - Before you finalize your banner's position, try hanging it in several different angles. Then, place yourself in your customer's position. Is it visible from the road, sitting in a car? Can it be easily seen from across the street in multiple directions? You will need to find the one location that provides the most visibility. Take some time with this step to make sure that your final location is the right location.
  3. Remember the Elements - Weather can be detrimental to your new banner. If it is not secure properly, your banner may flap in the wind, making it unintelligible to passing pedestrians and vehicles. Make sure that your banner is located somewhere where there is at least some protection from the elements. If this is impossible, make sure that the banner is well secured and that it will not flap in the wind, obscuring the text.
  4. Get Feedback - Try to find a few impartial friends to test-drive your banner. Ask them to walk and/or drive by your location and get their input on what they think of the banner. Ideally, do not reveal what your banner says to these test-drivers. It is important to make sure that they are able to read the banner as they pass-by.

You know what the banner says and your brain may automatically fill in places that may not be completely visible. By conducting this test, you can make sure that everyone will be able to read your banner, regardless of whether they are walking or driving by.

  1. Don't Be Afraid to Change - If your banner is not performing up to expectation, a move may be in order. Try a few different locations at first, to see which one provides the desired effect. Once you have narrowed down your options, you will be able to select the best location for your banner, based on actual customer reaction. This step should be carefully documented to provide you with the most useful data.

By following these steps, you will be able to get the most out of your banner, both in actual life of the banner and effectiveness in getting your message across.

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About Article Author

Tony Johnson
Tony Johnson

Hello, My name is Tony Johnson and I work for 219 signs and Pro Sport Stickers as the graphic designer and social media manager. These articles are meant to be enjoyed by design enthusiasts, people in the field of graphic design, marketing/advertising and print/sign making. enjoy!

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