General Motors is excited to announce that they have appointed Alicia Boler-Davis as the new U.S. Vice President of Customer Experience. She will be responsible for leading the way in making the valued customers of General Motors vehicles feel appreciated and fostering brand loyalty.
General Motors is excited to announce that they have appointed Alicia Boler-Davis as the new U.S. Vice President of Customer Experience. She will be responsible for leading the way in making the valued customers of General Motors vehicles feel appreciated and fostering brand loyalty. Boler-Davis’ position will be effective immediately and she will now be reporting to the GM North America President Mark Reuss.
Boler-Davis had previously only been a plant manager at an Assembly and Stamping facility in Michigan. There will be a huge adjustment for Boler-Davis, since she will have to shift from managing a plant to managing an entire division of the General Motors company. GM is confident that Boler-Davis will be more than capable and an excellent asset to the team.
“The breakthrough change that Alicia led as plant manager at Orion Assembly, while launching the all-new… Buick Verano, needs to be brought to our customer experience,” said GM North America President Mark Reuss. “What I admire about her is her candor with leaders and strength of commitment she engenders among her team.”
Boler-Davis has been a valuable asset to the General Motors team since 1994. She has been a valued member of the General Motors family throughout her career, and has been given leadership positions at General Motors during her entire career, at which she has been highly successful. She has held the positions of being the Vehicle Line Director/Vehicle Chief Engineer, Small Car; Plant Manager for both Lansing Consolidated Operations and Arlington Assembly. She is skilled in engineering, having earned her bachelor’s degree in Chemical Engineering from Northwestern University, as well as a master’s in Engineering from Rensselaer Polytechnic Institute.
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