Chatbots: How AI Helms Growth of Businesses

Mar 11
22:39

2020

Shady Johanson

Shady Johanson

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Chatbots have become the most favored practical AI implementation for a business as it drives tremendous business growth.

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Artificial intelligence caters to the changing requirements of businesses with its excellent technical concepts. And the updating trends of this technology is responsible for its place in Gartner's top technological trends for 2020.

Moreover,Chatbots: How AI Helms Growth of Businesses Articles the increasing practice of these solutions enables an exquisite user experience that gives a boost to business growth and helps increase revenues. Also, the higher security constraints implemented in these solutions is one of the crucial reasons businesses are favoring this technology.

 

Chatbots For Businesses: The Purpose It Serves

Chatbots are made up of two words, chat and robot. Chatbots basically serve the purposes that relate to customer support. As customers of today ask for excellent support throughout the time, businesses have to pay attention to their changing demands and deliver support.

But chatbots can ease up the load from their shoulders by providing a way to helm excellent customer support. Chatbots are programmed to serve users by answering their queries from the installed answers and deliver a human-like experience. And the increasing popularity of chatbots in business solutions is undoubtedly becoming an example of excellent implementation of this concept.

 

Types Of Chatbots

Based on the intelligence they are programmed to deal with, chatbots can be divided into two types:

 

Basic chatbots: answer a finite set of queries of users that have already been fed in their system. These chatbots are programmed using the keywords and regular expressions that let a chatbot understand the user queries and respond accordingly.

 

Smart chatbots: use the concepts of machine learning to learn from user behavior and queries to provide quick replies. These chatbots can evolve as they store the user queries and the answers that users found useful to understand the appropriate response from the finite set it is fed with.

 

Benefits Of Using Chatbots In Business Solutions

Businesses of today are considering the popularity of chatbots among millennials as a driving source of its increased use. However, there are many benefits a chatbot can offer than just the popularity and touch of modern technology.

 

1. Personalized Experience

Chatbots are great at crafting user-centric experience for all the customers of a business. For example, when a customer asks a single question to a chatbot, instead of showing a long list of products or information, it efficiently fetches the reply that suits the query and delivers the output.

It creates a human-like experience and also personalizes the replies as per the queries posted by customers. If you are using a smart chatbot, you can also program it to provide recommendations based on the queries of users and deliver an enhanced experience.

 

2. Higher Response Rate

Customers find various ways to connect to a business for posting their inquiries. For example, some look for their social media accounts, e.g., a user of the gojek clone app can post a query regarding the use of it on the company's Facebook page, or on the website, through app query, or any other medium.

But if you have integrated a chatbot into the system, you don't have to worry about customer queries. Chatbots can efficiently answer all the questions posted by customers and deliver an excellent experience. While you can rely on providing a unique experience, chatbots also offer the right answers without fail. Hence, Elluminati Inc's gojek similar app solution will also help you to integrate chatbot features, and that is why it is a reliable solution. 

 

3. Automate Mundane Tasks

Among the questions asked by customers, many are common. And the customer support executive always gets tired of answering these repetitive questions. But chatbots don't. As they are just a piece of code integrated into the solution to automate the tasks, they never get tired. 

Hence, chatbots help in providing customer support services 24x7 and deliver excellent results by answering the queries of customers.

 

4. Learning From Experiences

Machine learning and artificial intelligence correlate when it comes to exploring the area of chatbots. As the chatbots are trained to answer the human queries, there always are chances that some queries remain unattended from the developer's side. But this particular instance is covered up by a reply, and later, the customer agent is handed over the problem. 

But chatbots do not let these instances happen repetitively. Instead, chatbots can be trained from the queries that users post and improve their performance. If a business chooses to integrate chatbots in their system, they can rely on them to learn from the customer experience they have had and progress further to ensure customer engagement.

 

5. Streamline The Process

Chatbots help in streamlining the tasks that customers want to perform later. For example, if an e-commerce website has opted for a chatbot to answer the queries of their shoppers, it can send the query to the sales department directly without needing the customer to repeat the same thing twice.

 

How Are Chatbots Created?

Many businesses consider chatbots as an expensive technology because of the names AI and machine learning associated with it. However, developing chatbots is easier than you think. With support from expert engineers and experience in crafting chatbots that suits the business requirements, a chatbot gets ready. 

Programming a chatbot is an expert's task, and they can complete it as per the given requirements. Also, integrating a chatbot in any business system is their responsibility. But before the development starts, the business has to think of the aspects that directly affect the outputs a chatbot generates:

  1. Goal: The chatbot should follow a purpose and stick to it, and before you develop a chatbot, it is essential to clear the concept in advance.

  2. Medium: You should first decide where you want to integrate the chatbot. Whether it's your website, customer support panel, mobile app, a social media page, or anything else.

  3. Customization: Based on the requirements of your business, you can choose to integrate an already programmed chatbot or decide to use a customized chatbot that you build from scratch.

Once you are ready with the chatbot that you are going to integrate into your system, the next step is launching it on your selected medium. Start serving your customers with the best support services that chatbots can provide.

 

Conclusion

The new aspects of technology are beneficial for businesses and customers as well. With the help of virtual assistants and chatbots, customers can get quick answers to their queries. Moreover, they help smoothen out the buying experiences also.

Therefore, the benefits earned by chatbots for every industry remains the same. It promises to bring more revenues through enhanced customer engagement and increased user conversion rates for businesses.