Why are so many, making so little?

May 31 21:00 2003 jim Peters Print This Article

Wherever you look on-line, you'll find ... ... ... but ask them,and if their honest enough totell the truth, you will find that more than 99% of them haveyet to make a penny!

Wherever you look on-line,Guest Posting you'll find thousands promotingonline businesses, but ask them,and if their honest enough totell the truth, you will find that more than 99% of them haveyet to make a penny! I would like to take some of your valuabletime and try to save you, even more of it. The subject! Why areso many, making so little?One of the main reasons, is that there are just so manyAffiliate programs, Associate programs, MLM's, and Dealer shipprograms, being touted everywhere you look, it is next toimpossible to find a program that can actually produce what it'spromoters say it will.There seems to be little protection in place from dishonestpromoters and con men. That is not to say all of the programsavailable are dishonest. There are hundreds if not thousands ofvery viable programs available. The problem that we face issorting the wheat from the chaff.The tendency seems to be, even with the legitimate programs, tostretch the truth in the effort to get you to sign-up in theirprogram.The proof is in the pudding. What is the first thing thathappens when you join one of these programs? They send you to asite filled with promotional tools. There you find letters tosend out and ads to post telling the recipients how great theprogram is and how much money your making. When in reality youhaven't made a cent.What induced you to join that program in the first place. Youread one of the same e-mail's you just finished sending or oneof those ads you just posted to 10,000 FFA sites. Telling youhow easy it is to get in and begin making money. How much moneyis being made and how it's the only program making real money onthe internet.While in reality that e-mail or classified was from someone justlike you that read the same ad or e-mail. None of whom hasactually made a dime with the program.You'll hear phrases like, "the best system for building profit""automatic business building system" or "Make thousands from thecomfort of your living room"The above scenario is being repeated over and over ever minuteon the Internet.OK!!! Am I saying there is no money to be made on the internet?Absolutely not!!I'm saying that if your intent is to build an Internet businessyou will need to go about it the same way you would any otherenterprise.The only real difference is location, dress, and accessibilityto millions of customers. What is he saying?, your askingyourself. Everything we have been told tells us that having anon-line business is an effortless mindless way to become richover-night.In reality if you look past all the hype and grandioseprojections, operating an Internet business takes just as muchtime and effort as any off-line business. That is, if you wantit to be successful.So what's all the commotion about? That's where the location,dress, and accessibility to millions of customers comes intoplay.Operating an Internet business allows you the comfort andconvenience of doing business from whatever location you choose,and in whatever mode of dress you choose. The crowning jewelthough, is that it gives you unlimited access to a customer baseof hundreds of millions all over the world. Tell me any off-linebusiness that can claim the same.OK, OK, So tell us who's making the money and how they're doingit!There are those out sitting by their pool or on a beach inthe Bahama's with their lap top, running very successful on-linebusinesses.How are they doing it, and what do they know that we don't? It'sno big secret, the tools for success online have been aroundmuch longer than the Internet itself.The first thing they did was to put on blinders when it comes toall the hype! They are smart enough to realize that it will takejust as much effort and time to build an online business as itdoes an off-line business.YES, there are many advantages and conveniences to workingonline, though proper work ethic still needs to be maintained!There are no MAGIC FORMULAS! There is no SECRET! InstantSUCCESS! is 1 in a billion.Hear is what those successful on-line marketers are doing.They have a viable PRODUCT and the business structure in placeto accept orders and deliver that product.Do you recognize that? Just like any other business right?They have a reputation of honesty and integrity. Their productis something in demand or a demand can be created. They makethemselves approachable for customers by making their Companyname, address, phone number, e-mail address and all otherpertinent information available to any and all that want it.They don't try to trick customers into their websites. They usethe same ethical methods that are used in any conventionalsuccessful business.They have put in the work involved to make their businessVISIBLE to the internet community. They have an easily navigablewebsite that makes purchasing as easy and pain less as possible.Their site is not cluttered with banners and buttons that makethe load time like a wait at the DMV. They don't hide theirproduct behind 50k of clutter. They let the customer know upfront what they have for sale. They have a Q&A page to answer asmany of the customers questions as possible. They make checkingout as easy, secure and convenient as the current technologywill allow.Driving traffic to a website that is overly slow in loading,cluttered, screaming in neon colors or blasting the current rapmusic, is like taking a bus load of professional gamblers tochurch bingo game. They won't stay long.Marketing their site is what takes up 90% of the successful on-line merchants time.Marketing a website can be a very tricky business. Successdepends on a great deal of variables. The end result of yourmarketing efforts should be to drive an unending stream oftraffic to your website.Marketing takes on a number of different forms.1. Creating a user friendly environment, as discussed above.2. Configuring your site to be user friendly in all browserenvironments.3. Placing the proper META Tags for optimum search engineplacement.4. Ongoing and timely submission to those search engines.5. Placing advertising in the appropriate places around theInternet.6. Banner design for banner swaps.7. Designing a vehicle for maintaining contact with your sitevisitors and customers.8. Establishing a method of tracking your site visitors.How they accessed your site How long did they stay What browserdid they use What plugins did they have 9. Establishing ongoingrelationships with other websites.10. Follow-up all e-mail, form submissions and input from sitevisitors within 24 hours.11. GIVING VISITORS A REASON TO VISIT YOUR SITE!15. And that could be repeated on into infinity!!!The how's, why's, and what's, on doing all of the above will befound in the Opportunity Update International business and marketing review. You may already be asubscriber to this innovative and progressive publication. Ifnot I urge you to subscribe TODAY.Also, do you have a program with a down line or upline? Whatbetter way to offer them help with their program than sendingthem to the subscription site for their own subscription.Or consider offering your site visitors the opportunity tosubscribe to the Opportunity Update directly from your website."Your Success Is Our Success" jbp

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jim Peters
jim Peters

[ jim Peters is Manager of NSI "SOLUTIONS". NSI
specializes in custom website design,promotion, maintenance, domain
registration ,site
,site and graphic design, as well as e-commerce
packages for small to medium sized companies. In other words

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